Jam (brainstorming)
A jam is an online mass brainstorming session . In a certain time frame, ideas are jointly developed or suggestions for solving problems are introduced. Jam is derived from jam session from jazz . As in a jam session, a wide variety of actors come together and contribute to the result together. A jam can be public or only for a certain group and is usually accompanied by moderators. Experts can set certain key topics and accompany the discussions. By evaluating keywords, tags or evaluations of ideas, certain trends in the jam can be identified.
Examples of jams performed
- In 2003, the corporate values of IBM were redefined in a global jam together with the employees
- In 2006 the IBM Innovation Jam was held with more than 150,000 people from 104 countries and 67 companies.
- In 2011, a 48 hour "innovation jamming" (Global Service Jam) by the company Work | Play | Experience on the subject of "superheroes" took place to generate ideas for new services
swell
- ↑ Dr. Stefan Bungart: Collaborative innovation with customers - example: Jam ( memento of the original from July 2, 2011 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ IBM Collaborative Innovation - Jam
- ↑ IBM Collaborative Innovation - Jam
- ↑ Idea Connection
