Jean-Claude Decaux

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Jean-Claude Decaux (born September 15, 1937 in Beauvais ; † May 27, 2016 ) was a French entrepreneur who made his fortune through outdoor advertising .

Life

In 1964 he was the founder of the JCDecaux group, currently the world's largest outdoor advertising company. A quasi-monopoly position was achieved with the business idea of offering municipalities bus shelters free of charge against the right to be allowed to put up poster advertising in them.

Jean-Claude Decaux managed JCDecaux and its subsidiaries until 2002. In that year, the chairmanship of the board was transferred equally to his two sons Jean-François and Jean-Charles. His third son, Jean-Sebastien, has also been on the company's board of directors since 2013. In the same year, Jean-Claude Decaux finally withdrew from the company when he stepped down as chairman of the board of directors.

He and his family occupied 163rd place with his family on the global Forbes billionaires list with USD 6 billion in March 2011. In relation to France only, he came in 6th place.

See also

Individual evidence

  1. a b Olivier Bossut: Mort de Jean-Claude Decaux, le pape du mobilier urbain. Le Parisien (online), May 27, 2016, accessed May 27, 2016 (French).
  2. Press Release 2011/02/09 of JCDecaux to be number one in outdoor advertising . PR Newswire website. Retrieved August 7, 2011
  3. Forbes Global Billionaires List . Forbes magazine website. Retrieved August 6, 2011