Maria Viktorovna

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Video icon of the infobox
Gentle Whispering ASMR
YouTube channel ( ASMR )
language English, Russian
founding February 24, 2011
channels Gentle Whispering ASMR (main channel)
Sassy Masha Vlogs (secondary channel)
Subscribers over 2,000,000 (main channel)
over 200,000 (second channel)
Calls over 836,000,000 (main channel)
over 20,950,000 (second channel)

Maria Viktorovna ( Russian Мария Викторовна Marija Wiktorowna ; born July 22, 1986 in Lipetsk , Russian SFSR , Soviet Union ) is a Russian - American web video producer and ASMR artist. Her YouTube channel Gentle Whispering ASMR has over 2 million subscribers.

Career

Viktorovna founded her English and Russian-language YouTube main channel Gentle Whispering ASMR on February 24, 2011. In her videos, she slips into various roles (e.g. librarian, masseuse, nurse, cartelist or beautician) in which she gives attention and Pays attention. With her calm, soft voice or through whispering and other acoustic stimuli, she triggers Autonomous Sensory Meridian Responses (ASMR for short) in receptive viewers .

In one of her most popular videos, she does so, so she would give the viewer a temple massage by bringing her hands to the camera. In addition, she "strokes" the viewer with a feather on the cheek and tells me in a whispering voice sentences like "I hope you like that" or "I hope that helps you relax". In her video Sleep-Inducing Haircut (German: sleep-inducing haircut) she plays a hairdresser who "cuts the viewer's hair".

In her first published video, she flipped through a magazine and played with seashells. However, the video was only viewed twice within a month, so she deleted it again. Her following videos attracted more attention, and by the end of 2011 her channel had around 30,000 subscribers. In 2014, the number of their subscribers was already over 300,000. By the beginning of January 2020, its main channel had a subscriber number of more than 2 million and was viewed over 836 million times. It is estimated that she makes around $ 130,000 annually from her videos.

Viktorovna claims that it takes up to three days to produce more complex videos: she researches suitable words and sounds that she would like to use, writes scripts, tests light, sound and camera settings and removes annoying noises when post-processing the video.

On October 14, 2011, she founded her second channel Sassy Masha Vlogs , which mainly deals with lifestyle topics and on which she gives insights into her private life.

reception

Viktorovna is one of the most influential artists on the ASMR scene and has inspired numerous other ASMR web video producers with her work. The media called her, among other things, the “first ASMR star ”, the “de facto public face of ASMR” and “Queen of the ASMR”. Their role plays are considered to be the "pioneering work" of ASMR art. She has been portrayed by the New Yorker , interviewed by Cosmopolitan , and one of her videos was shown on the Ellen DeGeneres Show . In the first episode The Internet Whisperers of the first season of the Netflix documentary series Follow This Viktorovna is accompanied at work.

The production quality of their videos was described as "consistently good" and is constantly improving. Craig Richard, Professor of Biopharmaceutical Sciences and Founder of the ASMR Research Project at Shenandoah University in Virginia , reminds Viktorovna's speech in her videos of the way mothers speak to an infant to reassure him: "Very maternal [...] when someone Talking to us gently, if someone gently touches us or looks at us caringly, then [our brains] know that this person is here to help us. And then we can relax because we feel safe. "

Web links

Remarks

  1. ↑ Viktorovna is a patronymic ; her last name is unknown.
  2. ^ Draw My Life :) ASMR . Retrieved on August 9, 2020.
  3. ↑ Jenni Miller: Whispering on The Internet Is Paying This Woman's Rent. In: Cosmopolitan. June 8, 2015, accessed November 30, 2020.
  4. ↑ Sukriti Wahi: The 7 Best ASMR Channels On YouTube To Make You Sleep Like A Baby. In: Elle. June 24, 2020, accessed November 30, 2020.
  5. ↑ Caitlin Gibson: A whisper, then tingles, then 87 million YouTube views: Meet the star of ASMR. In: The Washington Post. December 15, 2014, accessed November 30, 2020.
  6. ↑ Rachel Premack: There's a massive internet community that's obsessed with videos of 'brain-tingling' sounds, and the people who make them earn thousands of dollars a month. In: Business Insider. July 6, 2018, accessed November 30, 2020.
  7. ↑ a b Michelle Castillo: These people make a living with bizarre repetitive YouTube videos that give users 'pins and needles'. In: CNBC.com. February 19, 2017, accessed November 30, 2020.
  8. ↑ Sassy Masha Vlogs
  9. ↑ a b c d Ella Downs: Where to Find the Best ASMR Videos on YouTube. In: Thrillist.com. August 27, 2019, accessed November 30, 2020.
  10. ↑ Original: “Very maternal […] When someone talks to us softly, when someone touches us gently or looks at us in a caring way, our brains are wired to know that this person is here to help us. And now we can relax, because we feel safe. " Quoted from Zach Schonfeld: Inside the Whispery, Wonderful Golden Age of ASMR — and the Mad Scientific Quest to Understand 'Brain Tingles'. In: Newsweek. August 30, 2018, accessed November 30, 2020.
personal data
SURNAME Viktorovna, Maria
ALTERNATIVE NAMES Gentle Whispering ASMR
SHORT DESCRIPTION Russian-US web video producer and ASMR artist
DATE OF BIRTH July 22, 1986
PLACE OF BIRTH Lipetsk , Russian SFSR , Soviet Union