Monoprix
| Monoprix SA
|
|
|---|---|
 |
|
| legal form | Public company (France) |
| founding | 1932 |
| Seat |
Clichy , France
|
| management | Stéphane Maquaire |
| Number of employees | 21,000 |
| sales | 4.2 billion euros |
| Branch | Discount stores |
| Website | www.monoprix.fr |
| As of December 31, 2015 | |
Monoprix SA [ mɔnɔpʁi ] is a large French department store chain with headquarters in Clichy . It was founded in 1893 by Théophile Bader and Max Heilbronn.
history
The founders were the businessman Théophile Bader and his son-in-law Max Heilbronn, who owned the Parisian department store Galeries Lafayette . Since its foundation in 1893, the department store has risen to become one of the leading houses in Paris and has expanded structurally. After the Parisian department store competitor Printemps started the “Prisunic” department store chain on December 1, 1931, Bader and Heilbronn opened the first Monoprix store in Rouen on October 29, 1932 . They called it Monoprix ( French uniform price ) because they planned to offer uniform prices for their range of goods in the later chain of stores . In 1938 the chain grew to 38 stores, in 1940 it already consisted of 44 stores.
In 1947 Monoprix added own brands to its range, in 1950 a book service was added, in 1990 “Monoprix Vert” ( French Monoprix Green ) came onto the market, and in 1994 organic products followed . In 1997 Monoprix bought the 132 store chain of its main competitor “Prisunic”, which it closed in March 2003. By buying “Prisunic”, the French Groupe Casino acquired 21.6% of the Monoprix shares, which it increased to 50% in June 2012. In 2000 the group started the high-priced chain monop ' , followed by monop'beauty (cosmetics; 2005) and monop'daily (fast food ; 2007). In 2018 the company took over the online mail order company Sarenza .
Companies
Monoprix is represented with 536 shops in over 200 cities in France (in 85% of all cities with over 50,000 inhabitants) and has 21,000 employees who generate a turnover of 4.2 billion euros from 800,000 customers a day (2013). In July 2013, Groupe Casino took over the remaining 50% of Lafayette and is therefore the sole parent company of Monoprix.
Web links
Individual evidence
- ↑ encyclopedia.com via Monoprix SA , accessed June 29, 2016
- ↑ Groupe Casino: Casino Group 2018. Accessed August 15, 2018 .
- ↑ Monoprix, Informations legales ( Memento of the original from June 29, 2016 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
