PUB (Stockholm)
PUB is a large department store in Stockholm , located in the center of the city on Hötorget (Heumarkt) and Drottninggatan . The name PUB is formed from the initials of the founder P aul U rban B ergström.
history
Paul Urban Bergström (1860–1934) was initially a small business owner in Stockholm and one of the first to sell ready-made clothing . He opened his first shop as early as 1882, roughly where the department store is today. He was also one of the first to abolish widespread bargaining while shopping and not to have it "written to". Bergström only had fixed prices and you had to pay in cash. This was appreciated by customers, business flourished and Bergström soon had a pearl ribbon of shops around Hötorget.
On his way to Russia on April 13, 1917, Vladimir Lenin bought a suit and shoes that he wore at his first appearances in Petrograd and later in public and that were immortalized on numerous Lenin statues.
The most prominent saleswoman was undoubtedly the young woman named Greta Lovisa Gustafsson , who hired on July 26, 1920 and later became world famous as Greta Garbo .
When Bergström died in 1934, the Kooperativa Förbundet (the Swedish consumer association) bought his company, expanded it and operated the department store until 1994, after which it was remodeled again and the sales areas were rented to independent companies.
The buildings
In 1916, Bergström had the first department store built on Hötorget based on a design by the architect Gustaf Hermansson . Since Bergström now owned almost all of the land in the area, several extensions and new buildings followed at a rapid pace. In 1923, 1930 and 1933–1940 the parts were added to Drottninggatan and finally in 1955–1959, long after Bergström's death, the last building in the functionalist style by the architects Erik & Tore Ahlsén .
Web links
- PUB's official website (Swedish; Flash Player required)
Individual evidence
- ↑ Catherine Merridale : Lenin's train. The journey into the revolution . S. Fischer, Frankfurt am Main 2017. ISBN 978-3-10-002274-5 , p. 229.
Coordinates: 59 ° 20 ′ 4 ″ N , 18 ° 3 ′ 40 ″ E