Renée Mauborgne
Renée Mauborgne is a professor of strategy and management at INSEAD . She was born and raised in the United States and studied at Harvard University . She gained greater fame through her publications on the Blue Ocean Strategy , which she produced together with W. Chan Kim .
Awards
In 1992 Mauborgne received the "Haynes Prize for the Most Promising Scholar (s)". In 2005 she was named the top woman on the Thinkers 50 list, along with W. Chan Kim .
Works
-
Blue Ocean Strategy. How to Create Uncontested Maket Space and Make the Competition Irrelevant , Boston, Massachusetts: Harvard Business School Press, 2005, ISBN 978-1591396192
In German translation: The blue ocean as a strategy. How to create new markets where there is no competition , Munich Vienna: Carl Hanser Verlag, 2005, ISBN 978-3446402171 - Article publications etc. a. im Academy of Management Journal, Management Science, Organization Science, Strategic Management Journal, Administrative Science Quarterly, Journal of International Business Studies, Harvard Business Review , Sloan Management Review, California Management Review
Web links
- Literature by and about Renée Mauborgne in the catalog of the German National Library
- Homepage of Renée Mauborgne , at www.insead.edu
Individual evidence
- ↑ Awards: Haynes Prize for the Most Promising Scholar (s) , at www.aib.msu.edu.
- ↑ "Thinkers 50" 2005 , on www.thinkers50.com.
| personal data | |
|---|---|
| SURNAME | Mauborgne, Renée |
| BRIEF DESCRIPTION | American economist and university professor |
| DATE OF BIRTH | 20th century |
| PLACE OF BIRTH | United States |