Rosa Schaffer
Coordinates: 48 ° 15 '26.8 " N , 16 ° 21' 42.9" E
Rosa Schaffer (* around 1848; † July 9, 1931 in Vienna ) was an important Austrian cosmetics entrepreneur during the time of the Austro-Hungarian monarchy .
biography
Her address was Hammerschmidtgasse 18 in the 19th district, where the cosmetic products were also manufactured. The main shop was at the exclusive Kohlmarkt 6 in the 1st district. There was another general depot at Maximilianplatz 5 (today Rooseveltplatz) in the 9th district. She produced the well-known "Ravissant" preparations, which enjoyed great popularity not only in the boudoirs of high society, but also abroad. The brand was protected, its products were patented, and it was even given kk privileges .
She has received numerous awards for the quality of her beauty products. She was a royal Serbian court and chamber supplier and an honorary member of the Chemieco Fisico in Palermo . She received the honor of a lady patroness of the Order of Saint Peter with the honor cross. The motto of her company was accordingly “ Beauty is wealth, beauty is power. "
As an entrepreneur, she cleverly used the power of advertising to market her products. She had advertisements placed in most newspapers to appeal to a wide audience. Colored advertising posters were also designed, which today still fetch high prices as collectibles.
She briefly summarized her work:
"My striving is to impart beauty, to banish old age, to maintain the magic of blooming youthful freshness."
Products
The products of their company were awarded the large gold medal and honorary diploma at the world exhibitions in Paris, London and Vienna , most of which went under their “Ravissant” line.
- Poudre ravissante , a face powder
- Creme ravissante , a skin cream
- Eau ravissante , a toilet water
- Rhodopsis gave the face a touch of rose
- Royal pearl cream raisin for hands
- Scented skin soap
- Konoor hair coloring , Kornol hair conditioner , Haarfeind depilatory cream and hair strengthener against hair loss
- Chin band to prevent double chins and forehead band
- Favorite violets a perfume with a scent of forest violets and eau de cologne
- Battle rice for hands, a pomade to keep the skin supple
- Frostalin , to protect against frostbite for those who do sports
Individual evidence
- ↑ a b Advertising: Beauty is wealth, beauty is power. In: Österreichs Illustrierte Zeitung - Kaiser-Festnummer , year 1908, supplement 1, December 2, 1908, p. 7, bottom right. (Online at ANNO ). .
- ↑ Rosa Schaffer. In: Anniversary number of the Wiener Zeitung (1703-1903) , year 1903, supplement commercial part, August 8, 1903, p. 155, top right. (Online at ANNO ).
- ↑ Mme. Rosa Schaffer. La Belle Epoque, Ltd. Vintage Posters, accessed August 11, 2009 : "Price Range: $ 1,601.00 up to $ 3,000.00"
Web links
| personal data | |
|---|---|
| SURNAME | Schaffer, Rosa |
| BRIEF DESCRIPTION | Austrian cosmetics entrepreneur |
| DATE OF BIRTH | around 1848 |
| DATE OF DEATH | July 9, 1931 |
| Place of death | Vienna |