Südwestdeutsche Illustrierte weekly newspaper

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Südwestdeutsche Illustrierte Wochenzeitung - iwz

description German weekly newspaper
language German
publishing company New Württemberg newspaper
First edition October 25, 1952
attitude May 1, 2004
Frequency of publication weekly, Saturdays
Sold edition 18,925 copies
( IVW 2/2020, Mon-Sat)

The Südwestdeutsche Illustrierte Wochenend Zeitung (from 1957: Südwestdeutsche Illustrierte Wochen Zeitung ; from 1973: Illustrierte Wochenzeitung ; in short: iWz ) was a weekly supplement that appeared on Saturdays and appeared in numerous carrier newspapers between Ulm and Stuttgart, up to Heilbronn and the Palatinate . From 1955, the iWz contained the television and radio programs in the form of a radio timetable.

1952 to 1973 - Südwestdeutsche Illustrierte Wochen (end) newspaper ("old" iWz)

It was probably published for the first time from October 25, 1952 by the mother newspaper - NWZ - Neue Württembergische Zeitung from Göppingen, Baden-Württemberg, Germany. From issue 17/1957 it was then called iWz - "Südwestdeutsche Illustrierte Wochen Zeitung". It appeared for the last time on February 24, 1973 with issue 9/1973.

Contents of the weekend supplement: Brief information on the front page, serial novels, the heading “Gut Schwäbisch”, from the 1960s also “Pictures of the Week” from world affairs of the past week, the chess problem, the stamp corner, the kitchen slip, current articles and with “Heimat im Bild “, the sights of the individual locations in which the iwz was published were presented.

The radio timetable - initially as a non-numbered insert - contained - in addition to the radio timetable - for the first time from issue 24/1955 the television program of German television (ARD). From 1955 onwards, the iwz's local history sheets were also published once a month. In alternation there was also a women's or children's side dish.

In the course of further modernizations in the late 1960s and early 1970s, categories such as “today's young people” and the iwz magazine, which replaced the “pictures of the week”, were added.

From January 6, 1968, the iwz switched the radio timetable from “Sunday to Saturday” to “Saturday to Friday” and introduced the TV preview a few weeks later to simplify media-related planning for the coming weekend for the readers.

1973 to 2004 - Illustrated weekly newspaper ("new" iwz)

From March 3, 1973, the iwz - an illustrated weekly newspaper based on the concept of Eugen Kurz - appeared at the Stuttgarter Zeitung in a seamless transition . The circulation here was between 1.2 and over 2 million copies.

The illustrated weekly newspaper appears as a “splash of color” in the black and white newspaper world with the following categories:

  • Mini survey - a selected opinion picture on current discussions or topics
  • Today's People - Introducing interesting personalities
  • Color articles - related to the front page - topics from all over the world
  • TV journal - with reference to the television program - also feature film tips from the late 1980s
  • TV and radio programs with TV previews

Other regular rubrics were the playground, kitchen and garden side, the bazaar, and the crossword puzzle.

Since issue 53/1988 of December 31, 1988 iwz has only appeared with a television program. The wave plan for radio listeners will, however, be printed until it is discontinued.

With issue 51/1991 iwz got roughly the look and focus on the television program, which it kept until it was discontinued.

In 2004 the "new" iwz with issue 19/2004 from May 8th to 14th, 2004 was discontinued. Most of the publication area has been taken over by rtv .

literature

Web link

Individual evidence

  1. ivw.de. Retrieved March 14, 2015 .
  2. Karl H. Müller-Sachse: "Media journalism: structures, topics, areas of tension". Retrieved on March 14, 2015 (Springer-Verlag 2013, ISBN 3-663-07688-1 , p. 31.).