Sinus Youth Study

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The Sinus Youth Study (actual title of the series “How do young people tick?”) Is a qualitative-empirical study of the living environments and (everyday) sociocultures of young people between the ages of 14 and 17 in Germany. The Sinus Institute only examines people who are also legally (in the sense of Section 1 of the Youth Protection Act ) in Germany considered to be “ young people ”.

The Sinus Youth Study has been carried out by the Sinus Institute every four years since 2007. The research-leading questions for the investigation of young people's worlds are: How do young people live and experience their everyday lives? How do you perceive the current situation in Germany and in the world? Which values ​​are they based on? What life plans are they pursuing?

In addition, new thematic priorities are set in each study. For example, in 2012 the topics of career orientation and politics were in the foreground, in 2016 the topics of nation, critical consumption and mobility.

The Sinus Youth Study is aimed at employees in youth work and education as well as decision-makers in politics and business as well as the interested public. In practice it is used as a manual for target group work, in science it is a reference work.

Sinus model for youthful living environments ("youth milieus")

The Sinus Youth Study aims to systematically capture the sociocultural diversity of the youthful worlds in Germany and to condense it into the "Sinus-Lebenswelten u18" model. This compression is based on the approach of the Sinus-Milieus .

The Sinus Youth Study is based on a qualitative research design that includes narrative individual interviews as well as open self- filling questionnaires and photo documentation of the living environment of young people.

The resulting model for young people differs from the model for the German population as a whole:

  • In the vertical axis, the next school-leaving qualification is shown, which in Germany correlates to a high degree with the social background of the parental home. In the adult model of the Sinus-Milieus, the social class is represented here.
  • The horizontal axis marks the values ​​of the young age cohort. These normative basic orientations are not to be understood as separate or separating categories. Because the values ​​of young people today follow less an "either-or-logic" than an "both-and-logic". In the adult model of the Sinus-Milieus, on the other hand, a normative "either / or logic" prevails in large parts.

Characteristic is the simultaneity of values ​​that are difficult to reconcile at first glance: In uncertain times, young people in all walks of life reflect on “traditional” values ​​such as security, a sense of duty, family and friendship. Above all in the more modern worlds, however, these comparatively conservative values ​​are reinterpreted or symbolically updated and flanked by hedonistic, self-related development values ​​and an individualistic performance ethos. The postmodern, flexible configuration of values ​​is the dominant value system among young people today. Outdated traditionalism is characteristic of only a small part. As a result, the current Sinus Youth Study documents the following youthful worlds:

SINUS model for the living environment of 14-17 year olds. The model condenses the socio-cultural diversity of young people in Germany along two dimensions (desired education and normative basic orientation) (cf. Sinus-Milieus ). In order to graphically take into account the postmodern value syntheses in the living environment model, the central value orientations (traditional, modern, postmodern) are highlighted with lighter and darker color gradients. In this way it can be seen visually that "value fields" overlap.
Lifeworld Brief description
Conservative-bourgeois The family and home-oriented down-to-earth people with a sense of tradition and responsibility ethics
Socio-ecological The youth oriented towards sustainability and the common good with a socially critical attitude and openness to alternative lifestyles
Expeditive The success and lifestyle-oriented networkers looking for new limits and unconventional experiences
Adaptive-Pragmatic The performance and family-oriented mainstream with a high willingness to adapt
Experimental hedonists The fun and scene-oriented nonconformists with a focus on life in the here and now
Materialistic hedonists The leisure and family-oriented lower class with pronounced brand-conscious consumer wishes
Precarious The adolescents who strive for orientation and participation, with difficult starting conditions and a go-through mentality

2007 study

In the Sinus Milieu Study U27, the living environments of children baptized Catholics (9–13 years), adolescents (14–19 years) and young adults (20–27 years) were examined in a pilot study for the first time. Thematic focus was value orientations, communalization, engagement, longings and future plans as well as religious and ecclesiastical attitudes.

The 2007 Sinus Youth Study was carried out on behalf of the Federation of German Catholic Youth and the Misereor Episcopal Relief Organization .

2012 study

In the Sinus Youth Study 2012, a specific living environment model for young people between the ages of 14 and 17 was developed for the first time. The thematic focal points of these studies were ideas about the future, communalization, media, school and learning, professional orientation, social and political interests, faith, religion and church as well as engagement.

The Sinus Youth Study 2012 was carried out on behalf of the German Children and Youth Foundation , the Federation of German Catholic Youth, the Federal Agency for Political Education , the Episcopal Media Foundation of the Rottenburg-Stuttgart Diocese , the Misereor Episcopal Relief and the Südwestrundfunks ( SWR ).

2016 study

The 2016 Sinus Youth Study focused on digital media and digital learning, mobility, sustainability, love and partnership, faith and religion, images of history, nation and national identity, as well as flight and asylum.

The 2016 Sinus Youth Study was carried out on behalf of the Office for Youth Pastoral Care of the German Bishops' Conference , the Federation of German Catholic Youth, the Federal Center for Political Education, the German Children and Youth Foundation and the VDV Academy ( Association of German Transport Companies Academy).

In the Sinus Youth Study 2016, u. a. the term neo-conventionalism is used. It is therefore typical for Generation Z that there is no demarcation from the parent generations. Generation Z adolescents therefore orient themselves towards the lifestyle of their parents.

A central result of the Sinus youth study “How tick young people 2016” was that young people would like to be like everyone else.

Study 2020

The Sinus Youth Study 2020 will appear at the end of July 2020.

literature

  • Marc Calmbach, Silke Borgstedt, Inga Bochard, Peter Martin Thomas, Bodo Flaig: What makes young people tick? 2016: Lifestyles of young people aged 14 to 17 in Germany. Springer, Wiesbaden 2016 . ISBN 978-3-658-12532-5 .
  • Marc Calmbach, Peter Martin Thomas, Inga Borchard, Bodo Flaig: What makes young people tick? 2012: The worlds of young people aged 14 to 27 in Germany. Verlag Haus Altenberg, Düsseldorf 2011. ISBN 978-3-7761-0278-9 .
  • Wippermann, Carsten, Sinus Sociovision GmbH Heidelberg: What makes young people tick? : Sinus milieu study U27. Verlag Haus Altenberg, Düsseldorf 2008. ISBN 978-3-88916-285-4 .

Web links

Individual evidence

  1. ↑ Borgstedt, Silke, 1975-, Borchard, Inga., Thomas, Peter Martin, 1969-, Flaig, Berthold Bodo, 1948-: How Tick Young People 2016? Living worlds of young people aged 14 to 17 in Germany . Springer Verlag, Wiesbaden 2016, ISBN 978-3-658-12532-5 , pp. 18 .
  2. ↑ Luisa Jacobs: Youngsters: Seven times German youth . In: The time . April 26, 2016, ISSN  0044-2070 ( zeit.de [accessed March 15, 2018]).
  3. ↑ Generation mainstream. Retrieved March 15, 2018 .
  4. ^ Matthias Kaufmann: Sinus study: Germany's brave youth . In: Spiegel Online . April 26, 2016 ( spiegel.de [accessed March 15, 2018]).
  5. ↑ Federal Agency for Civic Education: New SINUS Youth Study: Young People Are Coming Together | bpb. Retrieved March 15, 2018 .
  6. ↑ Klaus Hurrelmann: Foreword . In: Borgstedt, Silke, 1975-, Borchard, Inga., Thomas, Peter Martin, 1969-, Flaig, Berthold Bodo, 1948- (Ed.): How do young people tick 2016? Living worlds of young people aged 14 to 17 in Germany . Springer Verlag, Wiesbaden 2016, ISBN 978-3-658-12532-5 , pp. 9 .
  7. ↑ Burkhard Jungkamp, ​​Marei John-Ohnesorg: Social origin and educational success. (PDF) Friedrich Ebert Foundation, accessed on March 15, 2018 .
  8. ^ Wippermann, Carsten, Sinus Sociovision GmbH <Heidelberg>: What makes young people tick? : Sinus milieu study U27 . Verlag Haus Altenberg, Düsseldorf 2008, ISBN 978-3-88916-285-4 , p. 11 .
  9. ↑ Calmbach, Marc .: How do young people tick ?: 2012: The worlds of young people aged 14 to 17 in Germany . Altenberg House, Düsseldorf 2012, ISBN 978-3-7761-0278-9 , p. 21 .
  10. ↑ Marc Calmbach, et. al: What makes young people tick in 2016? Living environments of young people aged 14 to 17 in Germany. 2016 Springer p. 475
  11. ↑ NZZ
  12. ↑ Süddeutsche Zeitung
  13. ↑ The TIME