Ursus (brewery)
Ursus is the best-selling beer in Romania . It has been brewed in Cluj-Napoca since 1878 . The brewery belongs to the Japanese Asahi Beer .
Ursus is sold in Romania under the advertising slogan Regele berii în România (The King of Beers in Romania). In 2003 Ursus sponsored the Romanian expedition to Mount Everest .
The brewery in Cluj has belonged to the South African Breweries since 1997 ( SABMiller plc from 2002 ). In the course of the merger of AB-InBev with SABMiller, the Eastern European business of SABMiller was sold to Asahi on March 31, 2017 due to requirements of the EU Commission .
Web links
Individual evidence
- ↑ Ursus Breweries , ursus-breweries.ro
- ^ Anheuser-Busch InBev Announces Completion of the Disposal of the Former SABMiller's Central and Eastern European Business , at www.ab-inbev.com , accessed on April 2, 2017