Damaged (Danity Kane song)

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"Damaged"
Song

"Damaged" is the lead single and video from American girl group Danity Kane's second album, Welcome to the Dollhouse, which debuted on March 18, 2008.

History

In January 2008, Danity Kane posted a bulletin on their official MySpace page expressing that they were giving their fans a chance to vote for one of two new songs that they thought were appropriate to become the lead single. "Damaged" and "Pretty Boy" were the two choices for online voters to choose from. "Damaged" overshadowed the competition, consequently becoming Danity Kane's first single off the group's sophomore album. On January 28, 2008, group members Aubrey O'Day and Dawn Angelique Richard posted bulletins on their respective MySpace sites stating that "Damaged" was indeed the first single from their most recent album. Danity Kane performed "Damaged" for the very first time at "Spotlight on Bad Boy R&B Night".[1] The production of the song is featured on the seventh episode of MTV's Making the Band 4, Season 2.

Release

The song was released to legal digital download sites on January 29, 2008.[2] The song charted at #32 on the Mediabase chart which tabulates the most played songs on American radio stations.[3] The song has also peaked at #6 on the iTunes Store Top 100 Pop Chart, #24 on the iTunes Top 100 R&B Chart, #11 on the Top 100 Songs of the iTunes Store, #21 on The Billboard Hot 100 and #28 on The Billboard Pop 100. Also, Damaged has peaked at #5 on the iTunes Top 100 Ringtones[4], #15 of the Top 100Billboard Hot Digital Songs chart, #33 on the Rhythmic Top 40 Chart [5], and #46 on U.S. Pop 100 Airplay.[6]

Music video

The "Damaged" music video premiered on Tuesday, March 11, 2008 on MTV's TRL and since has peaked at number 3 on TRL. It premiered in its entirety on TRL and on MTV.com.[7] Within 24 hours after its premiere on MTV's TRL, the video was charted as number one in Most Viewed Music Video. The video also premiered as the New Joint on BET's 106 & Park on March 20, 2008. The video was directed by Syndrome, who also directed Day26's video for "Got Me Going".

The video features the members of Danity Kane in a futuristic theme. The pink special effects are used to represent the setting of being within an actual heart. Throughout the video, choreography is done along with the music and the girls are shown in a futuristic room with screens of them performing the choreography, which they see while laying down on a futuristic bed. Towards the end of the music video, the bed that the girls is laying on closes to form a heart, which happens to be the heart of a man on a stretcher in a hospital. Here he is trying to be revived by the operators who turns out to be Danity Kane. The music video then transitions to a setting where the man is in his bedroom with a note on him saying "Tired of the damage -DK".

Chart performance

Chart (2008) Peak
position
U.S. Billboard Hot 100[8] 21
U.S. Billboard Hot 100 Airplay[9] 70
U.S. Billboard Pop 100[10] 18
U.S. Billboard Pop 100 Airplay[11] 36
U.S. Billboard Hot Digital Songs[12] 13
U.S. Billboard Top 40 Mainstream[13] 22
U.S. Billboard Hot RingMasters[14] 12
U.S. Billboard Hot Digital Tracks[15] 13

References

  1. ^ "Danity Kane - Damaged" (YouTube). Bad Boy Records. 2008-03-12. Retrieved 2008-07-09.
  2. ^ "MTV's "Making The Band" Returns With Three New Albums From the Series' Stars; New Singles From Danity Kane and MTB4 Finalists Arrive at Online Retailers Tomorrow; Full-Length Collections to Follow in March". Yahoo Finance. 2008-01-28. Retrieved 2008-04-09.
  3. ^ "Mediabase 24/7 - 7 Day Charts". Mediabase. Retrieved 2008-04-09.
  4. ^ "US Billboard Charts". UKMIX. 2008-03-15. Retrieved 2008-04-09.
  5. ^ "US Billboard Charts". UKMIX. 2008-03-29. Retrieved 2008-04-09.
  6. ^ "Billboard Pop 100 Airplay". Billboard Magazine. 2008-04-05. Retrieved 2008-04-09.
  7. ^ "Trl Schedule". MTV. Retrieved 2008-04-09.
  8. ^ "The Billboard Hot 100 (Singles)". Billboard Magazine. 2008-04-05. Retrieved 2008-09-04.
  9. ^ "US Billboard Charts". UKMIX. 2008-04-12. Retrieved 2008-04-09.
  10. ^ "Billboard Pop 100 Singles". Billboard Magazine. 2008-04-05. Retrieved 2008-04-09.
  11. ^ "Billboard Pop 100 Airplay". Billboard Magazine. 2008-04-05. Retrieved 2008-04-09.
  12. ^ "Billboard Hot Digital Songs". Billboard Magazine. 2008-04-12. Retrieved 2008-04-09.
  13. ^ "Billboard Top 40 Mainstream". Billboard Magazine. 2008-04-12. Retrieved 2008-04-09.
  14. ^ "Billboard Hot Ringmasters". Billboard Magazine. 2008-04-12. Retrieved 2008-04-09.
  15. ^ "Billboard Hot Digital Tracks". Billboard Magazine. 2008-04-12. Retrieved 2008-04-09.


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