Adria Exhibition 1913

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Site of the Adria exhibition (subject: Alois Kasimir († 1930))

The Adria exhibition was a theme park in Vienna , in which the atmosphere of the Adriatic coast should be created by replicating objects . It took place from May 3rd to October 5th 1913 in the Prater area near the rotunda and was organized by the Austrian Fleet Association. This event was intended to promote cultural and economic relations with the Adriatic coast.

prehistory

Admittedly, journeys were within reach thanks to the advances in traffic technology, but their implementation was financially largely reserved for elitist circles. This was remedied by events that had come into fashion and conveyed an illusion of distance. In 1913 the Austrian Fleet Association initiated this exhibition, which was promising from the outset. This fascinating substitute world in the Viennese Prater area, which was created between the rotunda and the Volksprater, aroused longing for the distant with its illusion of a journey into the big wide world and thus attracted huge crowds. With Venice in Vienna at least 18 years previously a similar theme park but purely served to entertain, set up at the Prater.

Exhibition profile

Main street to the rotunda, on the right the country house in Capo d'Istria ( Koper )

For the exhibition, buildings and even entire streets of cities on the Adriatic coast were built in the Prater area. A small artificial lake was created to create the illusion of a harbor. In addition to Austria-Hungary, countries such as Italy and Turkey took part and ensured an international flair. A Venetian praetor's palace, a forty-meter high campanile , the narrow streets of Alt-Abbazia or the Ca d'oro of Pirano from the 15th century put visitors in the holiday mood.

The rotunda housed the exposition of the Austrian navy . A command bridge including command tower of a battleship was built here and artillery material replicated on it was staged.

The Rector's Palace was an exact replica of its original in the city of Ragusa in Dalmatia . The art exhibition organized jointly by the three Viennese artist associations, the Künstlerhaus, the Secession and the Hagenbund was installed in this building . The visual artists of Dalmatia organized another special exhibition.

The steamer “Wien” built for the exhibition was a half-scale replica of the Austrian Lloyd's passenger ship Wien (III), which was put into service in 1911 . It acted as the main restaurant of the exhibition with 1,200 seats; its luxurious interior was used after the exhibition to equip a newly built steamer for Österreichischer Lloyd.

A separate cinema in the Austro-Americana exhibition palace showed cinematographic recordings of members of the royal family. The southern runway showed a diorama , a stage with landscapes.

During the 155 days of operation with 79 rainy days, a huge success was celebrated with 2,080,000 visitors.

literature

  • Hermann Beraneck: The Adriatic Exhibition and its “Sea” . In: Martin Paul (Red.): Journal of the Austrian Association of Engineers and Architects . No. 35/1913 (LXV. Year). Verlag für Fachliteratur, Vienna 1913, p. 583 ff. - full text online (PDF; 74.5 MB) .
  • Austrian Adriatic Exhibition . Sn, Vienna 1913, OBV .
  • Austrian Adriatic Exhibition Vienna 1913. Official catalog . Elbemühl, Vienna 1913, OBV .
  • Moriz Vienna: From Austria's sunny lands. Forays along the Adriatic. A contribution to the Adria exhibition . Wltžek, Prague 1913, OBV .
  • Gabriela Regina Dujmović: The Austrian Adriatic Exhibition in Vienna in 1913. Facets of Austrian South Slavic politics on the eve of the First World War . Dissertation. University of Vienna, Vienna 2003, OBV .

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