Alexandra Roehler

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Alexandra Fischer-Roehler (2013)

Alexandra Roehler (* 4. April 1975 as Alexandra Fischer in Regensburg ) is a German fashion designer . In 2004 she founded the Kaviar Gauche fashion label in Berlin together with Johanna Kühl .

Life

Roehler completed a publishing and editorial traineeship at “Guide Berlin”. There she was mainly responsible for music events, concerts and event reporting. She developed her own fashion column and then worked as a stylist for film and television projects as well as fashion and advertising shoots.

From 2000 to 2003 she studied fashion design at ESMOD Berlin ( École supérieure des arts et techniques de la mode ). She earned a Bachelor of Arts with distinction and won the “Prix de Stilisme Femme”. Her entire exam collection was selected for the " Moet & Chandon Fashion Debut".

Then she founded the fashion label "Kaviar Gauche" together with Johanna Kühl. Both had already met in 2001 while studying. They presented their first joint collection as a “guerrilla fashion show” during the prêt-à-porter shows in front of the “Colette” concept store in Paris on Rue Saint-Honoré.

By winning the “New Generation Award”, the duo achieved their national breakthrough in 2007 at the first Berlin Fashion Week .

In 2010 the magazine “Stern” chose Alexandra Roehler and Johanna Kühl with their fashion label “Kaviar Gauche” among the “10 most important German fashion designers”.

Alexandra Roehler has been married to director and writer Oskar Roehler since August 2000 .

Awards

  • 2003: Prix ​​de Stilisme Femme
  • 2006: ON OFF Visionary Award , London. With Johanna Kühl for Kaviar Gauche
  • 2007: New Generation Fashion Award , Berlin Fashion Week. With Johanna Kühl for Kaviar Gauche

literature

  • Joachim Kobuss, Alexander Bretz, Arian Hassani: Alexandra Fischer-Roehler, Johanna Kühl , in: Become a Successful Designer , Birkhäuser Berlin 2011, ISBN 978-3-0346-0101-6

Web links

  • Alexandra Roehler. "I lie motionless on the floor, absolutely powerless" , Zeitmagazin , October 20, 2011, No. 43 ( online ).

Individual evidence

  1. a b Kaviar Gauche portrait - designer and the label . Elle Magazine online. Retrieved October 23, 2013.
  2. Esmod girls take off . The world online. Retrieved October 23, 2013.
  3. Top fashion designers in Zurich to enjoy four days of fashion . Fiber 2 fashion. Retrieved October 23, 2013.
  4. Kaviar Gauche at Fashion Week Paris . Süddeutsche Zeitung online. Retrieved October 23, 2013.
  5. Luxury pioneers. Daily mirror online. Retrieved October 23, 2013.
  6. Katharina Höller: Left luxury from Kaviar Gauche , Süddeutsche Zeitung , May 2010
  7. Kaviar Gauche wins first Karstadt New Generation Award. Press portal online. Retrieved October 23, 2013.
  8. The Berlin designer duo Kaviar Gauche explains why functional bags are a trend in an interview, Vogue 2009
  9. Alexandra Roehler and Johanna Kühl are the designer duo Kaviar Gauche. They celebrate international success with their fashion for women and exclusive bags, Berliner Zeitung 2009
  10. ^ Kaviar Gauche information ( memento of October 29, 2013 in the Internet Archive ). Mercedes Benz Fashion Week online. Retrieved March 14, 2013.
  11. Interview with film director Oskar Roehler and fashion designer Alexandra Fischer-Roehler in SZ-Magazin
  12. a b Kaviar Gauche @ Mercedes-Benz Fashion Week Berlin ( memento from October 29, 2013 in the Internet Archive ), Berlin Fashion Week , July 2010