Berlin Fashion Week

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Presentation on the catwalk during Berlin Fashion Week (2013)

The Berlin Fashion Week or Berlin Fashion Week is a series of events in Berlin that has been held twice a year since 2007 and lasts around one week . During the fashion week, fashion shows and trade fairs are held for specialist audiences and the general public. The Berlin Fashion Week is the largest event of its kind in the German-speaking area.

In June 2020 it was announced that the Premium , NEONYT and Seek trade fairs , which had been central elements of Berlin Fashion Week until then , will move to Frankfurt am Main from summer 2021 and that a Frankfurt Fashion Week will be established there.

The next Berlin Fashion Week is planned for January 2021.


The Berlin Fashion Week is used by established designers, labels and fashion houses such as Michael Michalsky , Wolfgang Joop , Dorothee Schumacher , Torsten Amft , Philipp Plein , Talbot Runhof , Andrea Karg and Hugo Boss as well as especially by young designers to present their collections.

Many young fashion designers "conquer" the catwalks all over the world from the Fashion Week or regularly show their fashion there, including Lala Berlin , Kaviar Gauche , Michael Sontag, Julian Zigerli, Malaika Raiss, Rebekka Ruetz , Dawid Tomaszewski , Marina Hoermanseder , Vladimir Karaleev, Augustin Teboul, Esther Perbandt, Anne Gorke, Perret Schaad, Isabell de Hillerin, Umasan, Michael Sans, Filippa K, Markus Lupfer, Paula Immich, Kaska Hass, Caro E, Blaenk and Majaco.


Escada Sport Show at Berlin Fashion Week (July 2013)

measure up

(usually not directly accessible to the public)
  • Premium exhibitions
  • Bright Tradeshow (Streetwear)
  • Show & Order
  • panorama
  • NEONYT and Ethical Fashion Show
  • Seek
  • Selvedge Run
  • XOOM Berlin (fair for sustainable fashion)

"Show floors" / platforms

(usually also for a non-specialist audience and can be booked free of charge via the website)
  • Mercedes-Benz Fashion Week Berlin (MBFW)
  • European Union Sustainable Fashion Festival (EUSFF)
  • NEONYT Fashion Show (formerly: Ethical Fashion Show ) has been taking place since 2019 as part of Mercedes-Benz Fashion Week

Special events

Catwalk for StyleNite by fashion designer Michael Michalsky (2012)
  • A fashion show traditionally took place underground on the U5 underground line - and since 2013 also on the U8 line . Originally, a vehicle was converted into a catwalk in public transport; special trains are now being used.
  • In addition, there is a final presentation during which the award ceremony for the Start your Fashion Business competition takes place and the finalists show their collections for the coming season. The Stylenite of the Berlin designer Michael Michalsky is also firmly established.


  • In 2007, 800 invited guests experienced a total of eleven shows over four days.
  • In 2010 more than 200,000 (trade) visitors took part in individual events; the tourism association recorded additional income of 100 million euros.
  • From January 15 to 20, 2013, around 270,000 guests attended 3000 collections and brands.


Mercedes-Benz has been the title sponsor of the twice-yearly Mercedes-Benz Fashion Week Berlin since 2007. In 2018, the platform for fashion shows in Germany was revised and relaunched on the initiative of Mercedes-Benz Germany.

Event tent for Berlin Fashion Week (January 2012)


Criticism gave it for the location Bebelplatz , where in 1933 the book burning of the Nazis culminated. After six events there, the Brandenburg Gate was chosen as the successor from summer 2013 .

Web links

Commons : Berlin Fashion Week  - Collection of pictures, videos and audio files

Individual evidence

  1. a b Berlin Fashion Week ( Memento from December 20, 2014 in the Internet Archive ), official website.
  2. Annika Schönstädt: Fashion Week will remain in Berlin in the future. In: Berliner Morgenpost . June 9, 2020, accessed June 10, 2020 .
  3. Nina Piatschek: Fashion Fair. Frankfurt is better. Fashion Week moves from Berlin to the Main. In: Die Zeit , No. 25, June 10, 2020, p. 24.
  4. Grit Thönennis: Berlin Fashion Week is still taking place. In: Der Tagesspiegel . June 10, 2020, accessed June 19, 2020 .
  5. Designer: Berlin Fashion Week. In: Retrieved October 9, 2016 .
  6. ^ Berlin Fashion Week Roundup . In: Vogue , accessed October 28, 2014.
  7. German Chic: We are looking forward to these designers! In: Brigitte , accessed on October 28, 2014.
  8. Innatex with the new Xoom platform at Panorama Berlin | Textile communications. Retrieved February 27, 2018 .
  9. a b Mercedes-Benz and the Berlin Fashion Week: More than a Flirt In: Fashion United , January 26, 2018.
  10. European Union Sustainable Fashion Festival: Welcome to European Union Sustainable Fashion Festival. Retrieved June 27, 2018 (Canadian English).
  11. Fashion Week comes to Potsdam for the first time. ( Memento from February 23, 2015 in the web archive ), December 15, 2014.
  12. Wearable fashion and crazy things . At: , May 21, 2015.
  13. All of Berlin as a catwalk. In: , accessed on July 13, 2013.
  14. Bikini show in the Berlin subway. In: , accessed on July 13, 2013.
  15. Berlin enters the gateway to the world of fashion . In: Spiegel Online , accessed on July 13, 2013.
  16. Fashionable must-have . In: Zeit Online , accessed on July 13, 2013.
  17. A success story. Zukunft, accessed on July 13, 2013.