Anritsu

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Anritsu

logo
legal form Kabushiki kaisha (joint stock company)
ISIN JP3128800004
founding 1895
Seat Atsugi , Kanagawa Prefecture JapanJapanJapan 
management Hirokazu Hashimoto
Number of employees 3717
sales 85.9 billion yen ( € 1 billion )
Branch Electronic measurement technology
Website anritsu.com

Anritsu KK ( Japanese ア ン リ ツ 株式会社 , Anritsu Kabushiki kaisha , English Anritsu Corporation ) is a Japanese company based in Atsugi , Kanagawa Prefecture , which specializes in the field of test and measurement technology.

The company was founded in 1895 under the name Sekisan-sha ( 石 杉 社 ) and renamed Anritsu Denki ( 安 立 電 気 ) on March 17, 1931 .

Worldwide activities

Anritsu operates offices and branch offices (including Anritsu GmbH (D), Anritsu EMEA Ltd. (UK), Anritsu Company (USA)) in almost all regions of the world, with the main business still taking place in Japan (37% of sales are generated here) . In addition to the Japan region, the company also covers the Americas, EMEA and Asia-Pacific regions. Anritsu sells its products in over 90 countries worldwide.

The headquarters of the Europe, Middle East and Africa (EMEA) region is in Luton (Great Britain), further European offices are in Copenhagen (Denmark), Munich (Germany), Madrid (Spain), Vantaa (Finland), Paris, Rennes, Toulon (all France), Kista (Sweden), Rome, Milan (both Italy), Bucharest (Romania). Other countries are represented by local sellers.

Branches of business

In addition to the main business Test and Measurement (test and measurement technology), further company sections are Components and Devices (components and devices), as well as Service Assurance (customer-specific advice and development).

The main buyers are companies from the telecommunications (e.g. radio network operators), aviation and defense (e.g. aircraft manufacturers) and energy providers (e.g. energy network operators) sectors.

Test and Measurement

The main business line Test and Measurement (T&M), which contributes 75% of the turnover, is divided into 6 subcategories

  1. Mobile Wireless Communication - These include Bluetooth and WLAN testers, devices for spectrum analysis, cable and antenna analysis, signal analysis and interference field analysis.
  2. RF and Microwave (Radio Frequency and Microwaves) - Contains test and measurement equipment for laboratories and the service sector in connection with radio frequency and microwave technology (e.g. for cellular base stations, transmission networks).
  3. Broadcasting and Multimedia - This includes analyzers of different frequencies and bandwidths.
  4. Devices and Components Test - Among other things, devices for perepheria and signal curve measurement belong to it.
  5. Transport Datacom (transport of data communication) - This includes IP Ethernet and optical transport test equipment.
  6. Optical - Includes optical spectrum analyzers and optical power meters.

Components and Devices

These include feed elements, precision direct current and connection elements for the RF and microwave range. Likewise automatic standing wave ratio testers, microwave testers and power dividers.

Service Assurance

The service area is divided into three sub-categories, including

  1. Network troubleshooting
  2. Network & service performance management (network and service performance management)
  3. Service intelligence (network inspection / monitoring)

This business unit supports customers directly on site and actively in their networks and network systems to identify and remedy weak points.

Finances

Overview by region

(for the 2012/13 financial year)

region Sales [in billion yen] Sales [in%]
Japan 35.293 37
EMEA 12.615 13
Americas 22.667 24
Asia & Others 24.107 26th
Total 94.685 100

Overview by division

(for the 2012/13 financial year)

branch Sales [in billion yen] Sales [in%]
Test & Measurement 71.232 75
Industrial automation 14,439 15th
Others 9,014 10
Total 94.685 100

Financial metrics

(for the fiscal years 2008/09 to 2012/13)

identification number FY 2008/09 * FY 2009/10 * FY 2010/11 * FY 2011/12 FY 2012/13
Return on Equity (EKR) −7.8 1.0 7.9 19.5 25.1
Return on Total Equity (GKR) −3.5 0.4 3.1 7.2 12.1
Interest coverage ratio: number 9.8 12.7 13.2 32.3 24.9
Dividend payout ratio - - 29.1 20.2 24.1
Dividends on stocks 1.0 - 2.3 5.1 4.9
Net debt to equity 0.67 0.43 0.22 - -
  • Up to the 2010/11 financial year, accounting was carried out according to J-GAAP (Japanese - Generally Accepted Accounting Principles), from 2011/12 according to IFRS (International Financial Reporting Standards).

competitor

The competition in the sector is relatively clear, the main competitors are here

  1. Keysight Technologies
  2. Tektronix
  3. Rohde & Schwarz
  4. Yokogawa
  5. Advantest
  6. JDSU
  7. Exfo
  8. Keithley Instruments

However, you have to consider the product range of each competitor, Anritsu, for example, does not offer oscilloscopes.

Company vision and philosophy

philosophy

"Contribute to the development of a safe, secure and prosperous global society by offering Original & High Level products and services with sincerity, harmony and enthusiasm."

Loosely translated: Anritsu wants to contribute to the development of a safe, safe and successful global society by offering original and sophisticated products and services, through honesty, harmony and enthusiasm.

vision

"Achieve continuous growth with sustainable superior profits through innovation using all knowledge of all parties. Be a global market leader through innovation with a market-driven and costumer-centric focus."

Loosely translated: Achieve continuous growth with sustainably better profits through innovation by using the entire knowledge of all those involved. Be the global market leader through innovation with market orientation and customer focus.

Company policy

  1. Make energetic organization synthesizing the knowledge of all employees.
  2. Capture growth drivers through innovation
  3. Be a leader in the global market
  4. Contribute to the creation of a society that is friendly to people and the Earth as a good corporate citizen.

Freely translated:

  1. Create a dynamic organization that uses the synergy effects of the knowledge of all employees.
  2. Use growth drivers through innovation.
  3. Be a leader in the global market.
  4. As a good corporate citizen, make your contribution to the development of a society that is kind to people and the earth.

Individual evidence

  1. ↑ a b anritsu.com: Company Profile , accessed on September 16, 2018
  2. ↑ anritsu.com: Financial Information , accessed September 16, 2018
  3. ↑ a b c Archive link ( Memento from February 20, 2014 in the Internet Archive ), accessed on February 19, 2014.