Armin Rott

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Armin Rott (* 1969 ) is an Austrian economist living in Germany . He is a professor of economics , especially media economics at the University of Hamburg and scientific director of the Hamburg Media School .

Life

Rott is the son of the cultural journalist Wilfried Rott and graduated in 1996 with a degree in economics from the University of Bayreuth . He then worked as a research assistant at the Chair of Economic Policy at the University of Dortmund with Hartmut Berg . In 2002 he did his doctorate there with a media economics thesis on the subject of advertising financing and competition . In the same year he was awarded the teaching prize of the University of Dortmund. In 2004 he was appointed to a junior professorship for economics, in particular media economics, at the University of Hamburg. In 2008 he accepted an appointment as professor for media economics and international management at the Bauhaus University Weimar . In 2010 he became professor for economics (media economics) at the economics and social science faculty of the University of Hamburg. Since 2003, Rott has also held various management positions in the media management department at the Hamburg Media School. He has been the scientific director there since 2015 and heads the MBA courses in media management.

Focus of work

Rott teaches and researches mainly on topics of digital and media economics, in particular on the demand for media products and topics of media regulation. His research focuses on identifying and quantifying the determinants of demand for media products. Some of his work, e.g. B. on the influence of climatic influences on the demand for media products, have created important foundations in this area. Rott also researches business models and forms of financing for digital and media products. His work has appeared in relevant refereed media economics and media science journals.

Individual evidence

  1. ↑ Prof. Dr. Armin Rott: Team: University of Hamburg. Retrieved March 29, 2019 .
  2. ^ Rott, Armin - Hamburg Media School. Retrieved March 29, 2019 .
  3. ↑ Prize winners. Retrieved March 29, 2019 .
personal data
SURNAME Rott, Armin
BRIEF DESCRIPTION Austrian economist and university professor in Germany
DATE OF BIRTH 1969