Autologation

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Autologization (from ancient Greek αὐτός autós: "self" and λόγος lόgos: "word", "speech" ) is a term from journalism and modern media theory and denotes the increasing occurrence of autologies in journalism. In this context, autology means that a journalistic source refers to other journalistic, i.e. H. refers to endogenous sources and journalistic topics or topics already dealt with in the media. It is therefore not important what is communicated, but rather that it is communicated (see Norbert Bolz's media theory ).

External sources such as politicians , artists , “those affected”, opinion leaders or recipients ( external reference ) are increasingly being displaced by self-reference . In the case of media that tends to operate in an autopoietic manner , media topics increasingly arise in editorial meetings , discussions with superiors, etc. The phenomenon is known - in conjunction with other observations - as the autopoietization of journalism.

The view, which is shaped by cybernetics and constructivism , is based on the fundamental assumption that knowledge is not static, but rather arises in an interaction and communication process. The classic functions of mass communication (e.g. opinion-forming, control, “fourth power”) can only be adequately fulfilled, however, if these processes are not predominantly self-referential but also include external sources.

The Salzburg communication scientist Stefan Weber coined the media and communication theory term of the autologization of journalism in the 1990s and has been investigating this complex of theses in empirical research projects such as between self-reference and external control .

See also

Individual evidence

  1. ↑ More information on the basics, for example in: Wolfram K. Köck: Kognition - Semantik - Kommunikation , in: Siegfried J. Schmidt: Der Diskurs des Radical Konstruktivismus . Frankfurt am Main: Suhrkamp 1994; Humberto R. Maturana : Biology of Cognition (1974/75) a. a.
  2. ^ Weber, in: Rusch / Schmidt 1999, p. 212 ff.
  3. ↑ Results of these projects can be found in Weber 2000 and Weber 2005.

literature

  • Stefan Rieger : Cybernetic Anthropology. A story of virtuality . Frankfurt am Main: Suhrkamp 2003. ISBN 3518292803
  • Stefan Weber: What can systems theory and non-dualizing philosophy contribute to a solution to the media-theoretical realism / constructivism problem? In: Gebhard Rusch, Siegfried J. Schmidt: Constructivism in media and communication studies (DELFIN 1997). Frankfurt am Main: Suhrkamp 1999. ISBN 3518289403
  • Stefan Weber: Non-dualistic media theory. A philosophical foundation . UVK 2005. ISBN 389669474X
  • Stefan Weber: What controls journalism. A system between self-reference and external control . UVK 2000. ISBN 3896692933
  • Stefan Weber (ed.): Theories of the media. From cultural criticism to constructivism . UTB 2003. ISBN 3825224244

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