Bavarian agricultural weekly paper
The Bayerische Landwirtschaftliche Wochenblatt is the regional agricultural specialist and family magazine with the highest circulation in Germany . The circulation is around 99,000 issues per week (as of the third quarter of 2014), the circulation is IVW- checked. The widespread circulation as of December 2014 is 102,000. The magazine is published by Deutsches Landwirtschaftsverlag in Munich. The title has been on the market since 1810. This makes the newspaper the oldest agricultural trade magazine in Germany.
As a trade journal, the paper provides information on all topics relating to production, agricultural engineering, the agricultural construction sector, modern management, marketing and bioenergy generation. It also provides information on regional and supraregional agricultural policy , market policy developments, law, finance, taxes and social issues.
Each issue contains the topic “Village and Family” for farm housekeeping and life in the country. Regional pages appear weekly for the regions of Upper Bavaria / Swabia , Franconia , Eastern Bavaria and Austria , and the supplement Our Allgäu for the Allgäu . It reaches around 85% of the farms in Bavaria (agriMA 2009) and also agriculture in the neighboring regions in Austria.