Bluewin
Bluewin is an e-mail service, and a news portal of the currently largest Swiss Internet service provider and telecommunications company Swisscom . The Bluewin brand was also used for other products in the past.
history
In 1994 the company MAC Multimedia Application Center AG and the then Telecom PTT developed the first visions of an Internet-like portal. The blue window was founded in 1996 as a cooperation between the two companies. In that year the blue window was the first Swiss provider to which customers could dial in at the local rate . With other providers, dialing in at the local rate was only possible in cities and larger communities.
After the fall of the German telephone monopoly, Swisscom and the EnBW subsidiary Tesion offered the Internet service in Baden-Württemberg in 1998 . The appearance took place under a common appearance, but separately for each country. In 1999 a “free internet” (freeway) was launched. Customers no longer had to pay a basic monthly fee for Internet access, only the telephone charges for the modem connection .
In 2000 ADSL (Broadway) started . In the same year the company was renamed Bluewin AG . The joint Internet portal with EnBW was discontinued. The blue window Baden-Württemberg was renamed tesionsurf . In 2002, Bluewin AG was 100% taken over by Swisscom and dissolved as an independent company in 2005. Bluewin was retained as a brand name for the Internet business. The Bluewin HomepageTool was also launched. With this content management system , end customers could easily create websites . In 2004 Bluewin announced that it would also offer television programs in the future.
In 2005, the Bluewin Phone VoIP service was launched for ADSL customers. In addition, ADSL 150 with time-based billing was launched as a replacement for the previous dial-up service for infrequent users ; With unchanged conditions, the downstream speed was doubled in 2006 (ADSL 300) . On November 1, 2006, the Bluewin TV television service for ADSL customers, which runs over the telephone network, was launched, and the Bluewin Phone service was also adapted at the same time . This made Swisscom a triple play provider.
Bluewin Phone was revised again in 2007, and free phone calls to the Swiss fixed network were now part of the offer as a subscription. On the technical side, the downstream speeds of existing ADSL subscriptions were increased from March 13, ADSL 2000 became ADSL 3500 , ADSL 3500 became ADSL 5000 . On July 1, VDSL 15,000 was launched as the first pure VDSL subscription, whereby the changeover to VDSL planned for August, the differentiation between ADSL and VDSL was given up in favor of the name DSL . In addition, Bluewin TV was now only offered via VDSL.
In the course of the reorganization of Swisscom on January 1, 2008, Bluewin Phone was no longer offered. However, existing customers can still use the service. Since then, ADSL has no longer been marketed under the Bluewin brand name. Since November 2009, Bluewin TV has also been marketed under the product name Swisscom TV . Since then, only the e-mail service and the associated news portal have been run under the brand name Bluewin .
On February 23, 2015, Bluewin was launched as a mobile app for Android and iOS . The app supports e-mail from Bluewin and advertising, among other things.
Individual evidence
- ↑ Steffen Pospischil: Swisscom sells its 50 percent stake in tesion. In: Teltarif.de . August 25, 2000.
- ↑ Bluewin AG merges with Swisscom Fixnet AG. Swisscom, October 29, 2004 (press release).
- ↑ Swisscom with a new brand identity ( Memento from February 3, 2009 in the Internet Archive ). In: persoenlich.com . December 14, 2007.
- ↑ Bluewin TV becomes Swisscom TV and has over 200,000 customers ( memento from December 31, 2010 in the Internet Archive ). Swisscom, November 19, 2009 (press release).
- ↑ The new Bluewin app - news and entertainment very personal. (PDF; 199 KB) In: swisscom.ch. Retrieved May 27, 2019 .