Bundaberg Brewed Drinks

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Bundaberg Brewed Drinks
legal form family business
founding 1960
Seat Bundaberg , Queensland
management John McLean (Managing Director)
Branch beverages
Website [1] [2]

Product range in 2011

Bundaberg Brewed Drinks is an Australian family company that produces soft drinks such as ginger beer . The company was founded in 1960 in the town of the same name, Bundaberg, under the name Electra Breweries as a bottling and fermentation company . The local Fleming family bought the company in 1968 and has been running it ever since. Since 1973 the company's operations have been located at 147 Bargara Road in Bundaberg. Over the years, the sales figures and brand awareness increased nationally and internationally, so that the brand is now one of the major international ginger beer manufacturers. According to its own information, the company exports to over 30 countries, including Germany, for which a partnership was entered into with the Karlsberg brewery . In 2018 they also partnered with PepsiCo to distribute their products in the USA .

Product range

also diet variants of ginger beer, lemon lime and bitters and sarsaparilla.

On the 50th anniversary was a limited edition called Ginger Beer & Lemon Myrtle (Ginger Beer & lemon myrtle ), produced according to a recipe of the founder Cliff Fleming.

tourism

The Barrel , a visitor center designed as a barrel

On November 18, 2005, The Barrel visitor center opened in the shape of a barrel. The 25 mx 10 m building is one of Australia's Big Things , a series of oversized objects that serve as advertising media or attractions for tourists. In addition to a souvenir shop, media-based insight into the manufacturing process is offered and drinks can be tasted. The Royal Crown Draft Premium Cola , produced under license from Bundaberg Brewed Drinks, is only available in Australia at this visitor center. In the course of the spread of Covid-19 , the visitor center was temporarily closed on March 18, 2020.

Web links

Individual evidence

  1. https://www.bundabergnow.com/2019/12/22/bundaberg-brewed-drinks-reflection/
  2. https://www.thecoingossip.com/637081/ingwer-bier-markttechnologische-trends-bei-2020-2024-fuehrende-player-wie-affinity-beverages-llc-maine-root-handcrafted-beverages-usw/
  3. https://www.bundaberg.com/product-locator/
  4. https://karlsberg.de/produkte/
  5. Bundaberg Brewed Drinks And PepsiCo Announce Distribution Partnership As Non-Alcoholic Craft Beverage Market Continues Explosive Growth . PR Newswire. Retrieved September 9, 2019.
  6. https://www.bundaberg.com/brew/ginger-beer-lemon-myrtle/
  7. ... Unfortunately we don't sell the Royal Crown Draft in Aus! If you are ever in Bundy, you can get it at the Barrel! . Twitter. Retrieved February 27, 2013.
  8. https://www.bundabergnow.com/2020/03/18/coronavirus-update-council-event-closures/