Côte d'Or (chocolate)

Logo of the registered word and image trademark

Côte d'Or is a Belgian chocolate brand . The Belgian confectioner Charles Neuhaus had the brand registered in 1883.

history

Charles Neuhaus opened a chocolate factory as early as 1870. The name Côte d'Or was then registered as a trademark on April 24, 1883. The logo dates back to 1906, whereby a palm tree and three pyramids were initially visible in addition to the elephant. In 1931 the Côte d'Or brand was also registered in the USA . Côte d'Or was then initially bought by Jacobs Coffee , which was later bought by Kraft Foods (now Mondelēz International ). During the Second World War there were delivery bottlenecks, which is why the company had to stop production for a few years.

Surname

The name is derived from the Gold Coast ( French Côte-de-l'Or) in West Africa, where cocoa has been grown by Tetteh Quarshie since the 1870s . Neuhaus obtained large quantities of cocoa beans from there. This connection is also evident in the chocolate brand's original logo, which bears a strong resemblance to the flag of the former British colony of Gold Coast .

Individual evidence

1. ^ History of the Côte d'Or . (No longer available online.) In: www.cotedor.be. Archived from the original on January 13, 2016 ; accessed on December 28, 2015 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.