L'Osteria

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FR L'Osteria SE

logo
legal form SE
founding 1999
Seat Nuremberg , GermanyGermanyGermany 
management Friedemann Findeis, Klaus Rader, Mirko Silz, Clive Scheibe
Number of employees 900 without partner restaurants (2017)
sales € 17.5 million excluding franchise (2012), total
42.8 million in 2013
Branch System catering
Website www.losteria.net

L'Osteria is a system catering chain founded in 1999 by FR L'Osteria GmbH from Nuremberg . The branches are located in Germany, England, France, Luxembourg, the Netherlands, Switzerland, the Czech Republic and, since 2011, also in Austria, and are partly operated independently (2016: 21 + 9 joint ventures ), but also by franchisees (2016: 31).

Business model

As the name Osteria suggests, the company wants to offer an Italian ambience. The company and its franchisees (since 2009) have been going to the centers of larger cities on the one hand, but also to the outskirts since 2009 with so-called freestanding buildings (standardized new buildings) built individually on the green field . There is more space there than in the inner-city restaurants. The range is also standardized and limited to pizza in a uniform (oversized) size of 45 cm, pasta , salads, antipasti , wedding cakes and desserts. There is also a menu della Casa (changing monthly). The kitchen is open to view.

development

An L'Osteria branch in Vienna, Josefstadt (2016)

The first restaurant was opened in Nuremberg in 1999 by the founders Klaus Rader and Friedemann Findeis, who were also founders of the Vapiano chain in 2002 . In 2011, the brand already achieved net sales of 23.3 million euros with eleven stores in Germany. In 2013, the 23rd German branch opened in Cologne and the 33rd in Hürth in mid-June 2014. In 2013, sales for 22 companies at the time increased from 31.5 (17) to 42.8 million €. In 2014 a further increase in this area of ​​around 65 million was expected at 33 companies.

For 2013, L'Osteria recorded the largest increase in sales among the top 100 catering companies in Germany, with sales increasing by over 35%. In 2015, sales increased by 30.8%. Around 20 branches are planned for Austria by 2018, five of them in Vienna alone, which should achieve a turnover of around 50 million euros. Former Vapiano CEO Mirko Silz was appointed third managing director alongside Klaus Rader and Friedemann Findeis on September 1, 2016. In February 2020, Clive Patrick Scheibe was appointed COO.

Awards

The German specialist publisher awarded the company the Hamburg Foodservice Prize in 2012. In 2013 it was named one of the 50 fastest growing medium-sized companies in Bavaria by the Bavarian Ministry of Economic Affairs. In 2014 the HR Excellence Award followed in the “Small and Medium-Sized Enterprises” category. The Frankfurter Allgemeine Zeitung named L'Osteria “Best System Gastronomy of 2014”. In 2016, the company received the iF Design Award in the “Packaging” category and the “Gute Gestaltung 16” award from the German Designer Club (DDC) for the corporate design created in collaboration with the Peter Schmidt Group .

Web links

Commons : L'Osteria  - collection of images, videos and audio files

Individual evidence

  1. a b Annual financial statements 2016 of FR L'Osteria GmbH, www.bundesanzeiger.de, July 24, 2018, accessed on July 24, 2018.
  2. According to BV SystGastronomie
  3. From the franchise portal dated November 7, 2014 ( Memento of the original dated December 20, 2014 in the Internet Archive ) Info: The archive link has been inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.franchiseportal.de
  4. Information about the award of the Hamburg Foodservice Prize 2012 ( memento of the original from December 20, 2014 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.cafe-future.net
  5. Kölner Stadt-Anzeiger from September 2, 2013 online
  6. Hürth at rundschau-online.de/rhein-erft from June 18, 2014
  7. According to BV Systemgastronomie restaurant sales 2013
  8. Press release of the dfv from March 12, 2014
  9. Top 100 catering companies 2015 with 4.9 percent increase in sales. Retrieved July 18, 2017 .
  10. Wirtschaftsblatt from February 4, 2014 ( Memento from March 7, 2014 in the Internet Archive )
  11. Cafe-Future.net: L'Osteria: Mirko Silz becomes CEO next Rader and Findeis. Retrieved July 18, 2017 .
  12. Ex-Block House board member changes to L'Osteria . Press release from January 21, 2020.
  13. Industry Award: Hamburg Foodservice Prize 2012 for Kofler & Bäumen, L'Osteria and Tim Mälzer. cafe-future.net, March 10, 2012
  14. Four Nuremberg companies honored. Mittelbayerische.de, July 2, 2013
  15. The 2014 winners | Human Resources Excellence Awards. In: www.hr-excellence-awards.de. Retrieved April 4, 2016 .
  16. Best system catering. In: FAZ.NET. Retrieved April 4, 2016 .
  17. iF Design Award 2016 - News archive - Peter Schmidt Group. In: www.peter-schmidt-group.de. Retrieved April 4, 2016 .
  18. Winner Corporate Design of the competition Gute Gestaltung 16. (No longer available online.) Archived from the original on April 4, 2016 ; Retrieved April 4, 2016 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.ddc.de