Perfumery accents

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Perfumery accents

logo
legal form GmbH
founding 1995
Seat Pfedelbach , Germany
management
  • Kai Renchen
  • Vanessa Stützle
Number of employees 450 (2018)
sales 75 million euros (2017)
Branch Perfumery, retail
Website www.akzenteplus.de

The Perfumery accents GmbH is a cosmetics chain, with 27 chain stores in Bavaria , Baden-Wuerttemberg , Hesse and Schleswig-Holstein . The company owns the online shop parfumdreams.de, one of the largest online perfumeries in Germany. The company is based in Pfedelbach in Baden-Württemberg. The majority of the company was acquired by Parfümerie Douglas on August 16, 2018 .

history

Interior view of the Akzente perfumery in Michelstadt

Christina Renchen founded the company in 1995 and opened the first branch of Perfumery Akzente in Öhringen . Her son, Kai Renchen, founded the online perfumery parfumdreams.de in 2004 together with Daniel Lang, Alexander Neutz and Timo Ziegerer.

The central warehouse and headquarters of Parfumdreams.de in Pfedelbach.

In 2015, the company moved into its own central warehouse with an area of ​​6,000 square meters.

Parfümerie Douglas has held the majority of Parfümerie Akzente since August 16, 2018.

Individual evidence

  1. Noble fragrances from Hohenlohe on: "swp.de"
  2. This is how Douglas is pushing ahead with its online activities : "InternetWorldBusiness"
  3. Branch overview on: "Company website"
  4. Parfumdreams grows to 55 million euros (+37.5%) in 2015 : "ecxitingcommerce.de"
  5. Have the right nose at: "handelsjournal.de"
  6. Parfumdreams exit to Douglas: Perfumery giant paid a handsome 22-fold EBIT premium , at www.deutsche-startups.de , accessed on July 7, 2019
  7. Parfumdreams expects strong Christmas business on: ecommerce-news-magazin.de