Paul Hoffmann & Co. (Berlin)

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Paul Hoffmann & Co. or Electra Paul Hoffmann & Co. was a novelty and image publisher founded in Berlin in 1904 and registered in the commercial register for photographs and advertising stamps as well as picture and propaganda cards . The company was temporarily based at Belziger Strasse 69 (former house number 27).

History and description

“ Drinking water collection point on the Isonzo front . The water is fed to the various units by means of cars ”; Kilophot # 1317

The company, which was founded at the time of the German Empire at the beginning of the 20th century, was owned by the two partners Felix Freund and Paul Hoffmann, although Felix Freund was also able to represent the company alone to third parties.

With its Elektra series "News from around the world," tried the publishing house with colorfully framed and in the light pressure inexpensive reproduced black and white photographs individual moments of contemporary history to hold on Advertising stamps.

In 1908 Felix Freund registered with his “Schöneberger Luxuspapier-Industrie” a patent for a postcard sales cabinet that could be locked to protect against dust and theft.

However , little research has been done to date, particularly on the biography of the company that gave its name to the company: It is known that Paul Hoffmann worked as one of the official photographers for war reporting during the First World War .

The German Historical Museum (DHM) was in early 2018 in the possession of some 200 original photographic prints by Paul Hoffmann & Co. from the time of the First World War. The bundle consists of propaganda postcards with views of various “ theaters of war and operations , trenches , battle positions , war memorials and the like”.

  • “Austrian 120 headlight train on the way to the Isonzo front”; censored , Kilophot No. 1320

  • “Characteristic types of prisoners from the last fighting in Flanders”; (Innovations Verlag Elektra) NVE 1787

  • “From the colored English on the western front. Indian cavalry on a scouting ride ”; NVE 1758

  • “The shattered casemates of Ossowicz”; 1299

  • “The Sinn Feiner uprising in Ireland. Connel's Bridge with the City of Dublin , where the fiercest fighting took place ”; 1439

See also

Web links

Commons : Paul Hoffmann & Co. (Berlin-Schöneberg)  - Collection of images, videos and audio files

Individual evidence

  1. ↑ a b c d o.V. : Paul Hoffmann on the website of the German Historical Museum (DHM) [undated], last accessed on March 16, 2018; at the same time with indication of the printed source magazine. Photographers and agencies in the picture archive of the German Historical Museum , 11th volume, issue 26, Berlin, autumn 2001 on fotoerbe.de [ undated ], last accessed on March 16, 2018
  2. ↑ a b o.V .: Centralblatt für Accumulatoren-Technik and related areas. International organ for the industry of primary and secondary elements and their auxiliary and application technologies Central sheet for accumulator technology and related areas , Gross-Lichterfelde, 1904, p. 101; limited preview in Google Book search
  3. ↑ a b c Veikko Jungbluth (Responsible): Paul Hoffmann & Co. , with a number of picture examples on the veikkos-archiv.com page [ undated ], last accessed on March 16, 2018
  4. ↑ Patent Bulletin. Published by the Imperial Patent Office , vol. 32, part 2, C. Heymanns Verlag, 1908, p. 1619