ReachLocal

from Wikipedia, the free encyclopedia

ReachLocal

logo
legal form Corporation
ISIN US75525F1049
founding 2004
Seat Woodland Hills, California, USA
management
  • Sharon Rowlands, Chief Executive Officer, Director
  • Frank ter Weeme, Finance Director Europe and Managing Director
  • Anthony Foley, Managing Director and CSO Europe
Number of employees 1,300 (August 2016)
sales $ 502.27 million
Branch Online marketing services
Website http://www.reachlocal.de

ReachLocal is an international online marketing service provider headquartered in Woodland Hills , California . ReachLocal is also the world's largest reseller of ads in the Google AdWords advertising system, but also sells advertising on platforms such as Facebook , Bing and Yahoo . The company employs around 1300 people at 70 locations around the world and serves over 18,000 business customers in the Asia-Pacific, Europe, Latin America and North America regions. ReachLocal is a subsidiary of Gannett Inc. The company has been present on the German-speaking market since 2011 and employs over 100 people in Berlin, Munich, Düsseldorf and Vienna, who are responsible for search engine marketing for around 1000 customers from Germany and Austria from various industries. Carry out campaigns and advise on online marketing measures.

Services

The company offers online marketing services for small and medium-sized businesses. This includes search engine marketing (SEA), i.e. the placement of advertisements via Google AdWords . ReachLocal has a patented optimization technology that is directly integrated into the APIs (interfaces) of leading search engines, so that a single search engine ad can be published to many websites at the same time. These include search engines such as Google , Yahoo , Bing and Ask.com, as well as leading local directories and websites. ReachLocal also offers solutions for search engine optimization (SEO) and social media advertising on Facebook . With the introduction of the lead management system ReachEdge in July 2015, small and medium-sized companies have better control over their digital marketing processes. The campaign results are made available to customers online and mobile via an app for analysis . The company also offers support with the design of banner ads and the creation of landing pages .

Partnerships

ReachLocal has been a Google Premium Partner since April 2011. In addition, some ReachLocal employees are Google AdWords certified, with the certifications being renewed through regular training.

Since 2014, the company in Germany has been cooperating with the German Association of SMEs in the course of the experience of increasing digitization of company research by end consumers in B2C business .

Awards

  • Glassdoor's Top 50 Best Places to Work 2012 - ReachLocal ranked 27th out of 38,000 companies selected in this employee award based on employee reviews over the past year.
  • Deloitte Technology Fast 500 - ReachLocal has been a member of the Deloitte Technology Fast 500 for three consecutive years - an annual ranking of the 500 fastest growing technology, media, telecommunications and life sciences companies in North America, based on percent revenue growth over five years .
  • Mashable Award - The web marketing service ReachCast was named “Best Social Media Service for Small Business” at the Mashable Awards 2010. The annual program honors the 25 leading technology and innovation developments of the year.
  • Inc. 500 - Inc. Magazine ranked ReachLocal 39th on the Inc. 500 list in 2009 , which annually lists the fastest growing private companies in the United States. The ranking is determined from the percentage growth in sales over four years (2005–2008). ReachLocal was added to the list for the second year in a row in 2010.
  • paidContent - ReachLocal reached number 34 on the list "paidContent 50: The Most Successful Digital Media Companies in the United States". paidContent.org delivers worldwide news on the economic efficiency of digital content.
  • American Business Awards - The American Business Awards selected ReachLocal as a finalist for the Stevie Award in 2009 and 2010 in the Most Innovative Company of the Year category and Best Overall Company category for companies with up to 2,500 employees.
  • AlwaysOn Global 250 - AlwaysOn selected ReachLocal 2009 in the AlwaysOn Global 250 list as the winner in the “Technology Innovation in Digital Media” category. The AlwaysOn Global 250 Award is given to private, growing technology companies that create business opportunities in fast-growing markets.
  • Search Engine Watch - Search Engine Watch selected ReachLocal 2009 as a finalist for the award as the best technology platform for search engine marketing for small and medium-sized companies.
  • StartUpHire - StartUpHire analyzed more than 2,000 venture capital-funded companies in major US markets and named ReachLocal in the top 10 list of Fastest Growing Startups in Southern California based on vacancies in Q2 2009.

Web links

Individual evidence

  1. ↑ ReachLocal Homepage
  2. ↑ ReachLocal products
  3. ↑ [1]
  4. ↑ Google SME partnership
  5. ↑ Google SME partner
  6. ↑ DMB partnership ( Memento of the original from January 16, 2015 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.mittelstandsbund.de
  7. ↑ Glassdoor Top 50 Best Places to Work 2012
  8. ↑ Deloitte Technology Fast 500
  9. ↑ Mashable Awards 2010
  10. ^ Inc. 500 2009
  11. ↑ paidContent 50
  12. ^ American Business Awards
  13. ↑ AlwaysOn Global 250 2009 ( Memento of the original from March 5, 2016 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / investors.reachlocal.com
  14. ↑ a b ReachLocal Awards