SimilarWeb

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SimilarWeb

logo
legal form Private
founding 2009
Seat London , UK
management Or Offer (Founder, CEO) Nir Cohen (Founder)
Branch Advertising , information technology

Globe icon of the infobox
Similarweb.com
languages English
Registration Optional
programming language Apache Hadoop
On-line 2013 (currently active)
https://www.similarweb.com/

SimilarWeb Ltd. (formerly SimilarGroup) is an IT company founded by Or Offer in March 2009. SimilarWeb provides web analytics , data mining and business intelligence services to international companies from its headquarters in London . Via its platform called SimilarWeb, it uses big data technologies to collect, measure, analyze and provide statistics on user engagement for both websites and mobile apps .

Company history

Or Offer founded SimilarWeb with Nir Cohen on March 3rd, 2009 in Tel Aviv , Israel . The company's headquarters later moved to London, UK. On May 31, 2010, SimilarWeb received $ 1.1 million in a Series A funding round from Yossi Vardi , International Management, Liron Rose and Omer Kaplan. On January 29, 2013, the company received an additional $ 2.5 million and an additional $ 3.5 million as an extension to the September 24 Series B funding round from David Alliance , Moshe Lichtman, and existing investor Docor International Management. On February 24, 2014, South African media giant Naspers invested $ 18 million in SimilarWeb as part of a Series C financing round. Within a month SimilarWeb used part of the capital to acquire the Israeli startup TapDog for several million dollars (including in the form of shares) - less than a year after TapDog was founded. In November 2014, SimilarWeb announced that it now has sufficient funds to expand and further develop its Mobile Insights and mobile app platform worldwide. Naspers and the Lord David Alliance invested $ 15 million in a Series D funding round. The company's best-known customers include PayPal , eBay Inc. , Flipkart , Adidas and others.

technology

In June 2013 SimilarWeb released SimilarWeb PRO, an advanced version of the free and universal SimilarWeb. In addition, SimilarWeb makes its data available via an API . SimilarWeb uses data extracted from four main sources: 1) A group of Internet users consisting of millions of anonymous users with a portfolio of apps, browser plug-ins, desktop extensions and software; 2) Global and Local ISPs; 3) traffic over the Internet, measured directly by an intelligent set of selected websites and intended for specialized estimation algorithms; 4) Numerous web crawlers crawling the entire web.

See also

Web links

Individual evidence

  1. Or Offer-Person Overview . CrunchBase. Retrieved August 18, 2014.
  2. Or Offer interview on Startup Camel . Startup Camel. Archived from the original on September 6, 2014. Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. Retrieved August 18, 2014. @1@ 2Template: Webachiv / IABot / startupcamel.com
  3. Daniel Buchuk: Introducing SimilarWeb! . Retrieved February 7, 2014.
  4. SimilarWeb company . CrunchBase . Retrieved August 3, 2014.
  5. CEO profile . CrunchBase . Retrieved August 3, 2014.
  6. Mike Shields: Why Lower Rated Broadcast Comedies Like NBC's Community Are Hits on Hulu . The Wall Street Journal . May 23, 2014. Retrieved August 18, 2014.
  7. ^ Series A funding . TechCrunch. Retrieved August 24, 2014.
  8. ^ Series B funding . CrunchBase. Retrieved August 24, 2014.
  9. ^ Series B additional funding . CrunchBase. Retrieved August 24, 2014.
  10. ^ Docor International Management . VentureDeal. Accessed August 24th.
  11. ^ Series C funding . CrunchBase. Accessed August 24th.
  12. TapDog Acquisition . Globes Inc .. Retrieved August 24, 2014.
  13. Sarah Perez: SimilarGroup Raises $ 2.5 Million To Take On Alexa's (Often Terrible) Web Rankings With Its New SimilarWeb Service . TechCrunch . January 29, 2013. Retrieved June 6, 2015.
  14. Rebecca Grant: "SimilarGroup takes new funding to take on Alexa . VentureBeat . January 29, 2013. Accessed June 6, 2015.
  15. ^ Dave Chaffrey: A new online competitive intelligence tool . Smart Insights. Retrieved February 7, 2014.
  16. SimilarWeb APIs: reveal the story behind every website on the internet . 3scale. Retrieved August 18, 2014.
  17. Sarah Perez: Alexa's (Often Terrible) Web Rankings With Its New SimilarWeb Service . TechCrunch . January 29, 2013. Retrieved June 6, 2015.
  18. SimilarWeb: Our Data & Methodology: Understanding the Digital World by Turning Data into Insights . TechCrunch . Archived from the original on March 15, 2015. Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. Retrieved June 6, 2015. @1@ 2Template: Webachiv / IABot / www.similarweb.com
  19. Eric Auchard: SimilarWeb unifies mapping of mobile and computer Web . Reuters . September 29, 2014. Retrieved June 6, 2015.