Zeha shoe factory Hohenleuben
| Zeha shoe factory Hohenleuben | |
|---|---|
| legal form | GmbH / VEB |
| founding | 1897 |
| resolution | August 1993 |
| Reason for dissolution | completion |
| Seat | Weida |
| Branch | Shoes |
The Zeha Schuhfabrik Hohenleuben was a shoe manufacturer that was founded by Carl Häßner at the end of the 19th century in Thuringia as a leather manufacturer for women's and men's shoes . The focus of production was soon shifted to sports shoes . In 1993 he ceased operations.
history
The name goes back to the initials of Carl Häßner, who founded a shoe factory in Weida, Thuringia in 1897 : C (pronounced “ze”) and H (pronounced “ha”).
The Zeha factory shoes were in great demand in Germany after World War I , but the factory was temporarily closed at the end of World War II . But soon afterwards Carl Häßner resumed operations in neighboring Hohenleuben with the production of soccer shoes . Building on this, he developed special sports shoes for numerous sports in collaboration with the sports centers. The trademarks of the shoes were two double stripes that were arranged at an angle to each other. In 1954 the trademark Zeha was founded and registered.
In 1960 Zeha became the official outfitter of the GDR Olympic team, in 1962 of the national team of the USSR at the soccer world championship in Chile; in 1964 the CSSR soccer team also received Zeha shoes. On the occasion of the Leipzig Trade Fair in 1965, Zeha was awarded a gold medal for exceptional performance in the sports shoe sector. In 1972 Häßner's company was transferred to public ownership. The new VEB special sports shoe Hohenleuben succeeded in gaining a foothold on the Swedish market at the end of the 1970s, after spreading throughout the GDR . After the fall of the Berlin Wall , the VEB became the Zeha Schuhfabrik Hohenleuben GmbH . This stopped production in 1993.
Trademark rights
The trademark rights were resold and used by the Zeha Berlin company from 2002 .
Web links
Individual evidence
- ↑ Jochen Knoblach: The shoe manufacturer . In: Berliner Zeitung , June 21, 2019, p. 10.
- ↑ a b history of Zeha on the company homepage. Zeha Berlin, accessed on June 22, 2019 .
- ↑ s. Web presence of the manufacturer Zeha Berlin ; accessed June 14, 2020.