Alexander Schug
Alexander Schug (born August 29, 1973 in Essen ) is a German historian.
After completing his community service in Poland, Alexander Schug studied history , sociology and journalism at the Technical University of Dresden , the University of London and the Humboldt University in Berlin . He then worked for several years as a freelancer for various museums and media from the print, radio and television sectors. He was a PR consultant at the German communications agency Pleon in Berlin and joined Wolfgang Hardtwig in 2007PhD in Modern and Contemporary History from Humboldt University. Schug is a lecturer in applied history at the Humboldt University in Berlin and a member of the Association of German Business Archivists . In 2000 he founded the Past Agency and in 2008 the Past Publishing House . In 2010 he graduated from Humboldt University with a dissertation on "German Culture" and Advertising. PhD studies on the history of commercial advertising from 1918 to 1945 .
Schug's main focus is on public relations, brand and company history, as well as consumer, popular and design history. Together with Hilmar Sack, he runs the Past Agency in Berlin, where he researches and publishes on various historical topics on behalf of organizations, associations and companies, but also private individuals. In conjunction with the Humboldt University, Schug developed an archive for the demolition of the Palace of the Republic , which is kept as a special collection owned by the Berlin State Archives . This also included the conception of an exhibition for the 100th anniversary of the Kaffee Hag coffee brand , the 100th anniversary of women's suffrage and the 200th anniversary of Alexanderplatz . In 2012 he founded FRED & OTTO - Der Hundeverlag .
Fonts
- History marketing. A guide to dealing with history in companies , Transcript, Bielefeld 2003 ISBN 3-89942-161-2
- The professor's eyes: Wilhelm Conrad Röntgen. A short biography . Past Publishing, Berlin 2008 ISBN 978-3-940621-02-3
- with Hilmar Sack: The Berlin Wall. History tours for explorers . Past Publishing, Berlin 2009, ISBN 978-3-940621-09-2
- with Juliane Haubold-Stolle: Who is old? a cultural history of aging . Past Publishing, Berlin 2009, ISBN 978-3-940621-15-3 (Small cultural stories)
- with Andrea Rohrberg: The idea makers. Enthusiastic founding in the cultural and creative industries. A practical guide . Transcript, Bielefeld 2010, ISBN 978-3-8376-1390-2 (practice guide)
- as editor
- with Marjaliisa Hentilä: From today for everyone! One hundred years of women's suffrage . BWV, Berlin 2006, ISBN 3-8305-1084-5 (series of publications by the Finland Institute in Germany, Volume 6).
- Palace of the Republic. Political discourse and private memory . BWV, Berlin 2007, ISBN 978-3-8305-1373-5
- Five places - one name - Berlin's Alexanderplatz . Past Publishing, Berlin 2008, ISBN 978-3-940621-00-9
- Upper Bavaria under power. The history of the Zolling power station . Past Publishing, Berlin 2008, ISBN 978-3-940621-01-6 .
- with Wolfgang Hardtwig : History sells! Applied history as science and market. Steiner, Stuttgart 2009, ISBN 978-3-515-09336-1 .
- with Aisha Ronniger and Andrea Schulz: Ring free! Exploration tour Ringbahn Berlin . Past Publishing, Berlin 2009, ISBN 978-3-940621-04-7
- with Cornelia Siebeck and Alexander Thomas: Lost Times. GDR life stories in retrospect - a collection of interviews . Past Publishing, Berlin 2009, ISBN 978-3-940621-11-5
- with Daniel Klink and Martin Mahn: Humboldt's innovations. Social, scientific and economic entrepreneurship at the Humboldt University in Berlin . Past Publishing, Berlin 2010, ISBN 978-3-940621-16-0 .
Web links
- Literature by and about Alexander Schug in the catalog of the German National Library
- Portrait on the website of the past agency
- Alexander Schug's researcher profile at Clio-online
- Profile at H-Soz-u-Kult
Remarks
| personal data | |
|---|---|
| SURNAME | Schug, Alexander |
| BRIEF DESCRIPTION | German historian |
| DATE OF BIRTH | 29th August 1973 |
| PLACE OF BIRTH | Essen , Germany |