Augusta Bernard

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Augusta Bernard

Augusta Bernard (* 1886 ; † 1946 ), better known by her business name Augustabernard , was a French fashion designer .

She opened her first fashion salon in Biarritz in 1920 , opened in Paris in 1922 in Rue Rivoli, and from 1928 the fashion house was located in Rue du Faubourg-St-Honoré 3. With her preferred pastel-colored and white crepe dresses cut diagonally along the grain de Chine , it had great success in the 1920s and 1930s. Some of their designs were photographed by Man Ray . In the course of the Great Depression , however, business became increasingly difficult and in 1934 Bernard had to close her salon.

literature

  • Ingrid Loschek: Reclam's fashion and costume lexicon. 5th edition Reclam, Stuttgart 2005, ISBN 3-15-010577-3 , p. 515

Web links

Individual evidence

  1. Augustabernard's evening dress ( memento of November 9, 2014 in the Internet Archive ), photograph by Man Ray in the collection of the J. Paul Getty Museum