buch.ch
buch.ch is a brand of Orell Füssli Thalia AG. The former buch.ch AG , based in Winterthur , was deleted from the commercial register on March 21, 2013 as a result of the merger with Thalia Bücher AG in Basel, a subsidiary of the German book retail chain Thalia .
The core business of buch.ch is the sale of books, audio books, e-books, CDs, DVDs and software over the Internet.
history
In 1996, buch.ch AG was the first bookstore in Switzerland to start selling books over the Internet. The company, which at that time belonged to the Schneebeli AG bookstore, developed into the market leader in the Swiss Internet book trade with a turnover of CHF 4 million in 1999, in which it made a profit for the first time and employed 13 people (10.4 full-time positions). In 1999 buch.ch was sold by Scheebeli AG to the company buecher.de, which at the time belonged to Mediantis AG , and the Internet address was changed to mediantis.ch. In 2000 the buch.ch company had 19,000 customers and was converted into buch ch AG. The Internet address was changed back to buch.ch in 2001.
Buch.ch was sold in November 2001 by Mediantis AG for 2.7 million DM to buch.de internetstores AG , based in Münster , Westphalia , of which it has been a subsidiary since then. In 2008 buch.ch AG had 33 employees. The turnover of buch.ch AG was 16.8 million euros.
In 2013 the company was deleted from the commercial register and is now a brand of Orell Füssli Thalia , a company that itself was only created in 2013 from the merger of Orell Füssli's book retailing division with the Swiss division of Thalia, a book retailing chain belonging to the German Douglas Holding .
Web links
Individual evidence
- ↑ Trademark register
- ↑ Imprint
- ↑ Swiss Official Gazette of Commerce
- ↑ Ralf Wölfle, Petra Schubert: Competitive advantages in customer relationships through business software: Practical solutions in detail: case studies, concepts, modeling , Hanser Verlag, 2008, ISBN 9783446416147 , p. 202 ff
- ↑ buch.ch: Customer loyalty in the internet book trade (case study of the University of Applied Sciences Western Switzerland)
- ↑ Tages-Anzeiger: Internet bookseller is expanding , January 13, 2000
- ↑ http://www.ktipp.ch/themen/beitrag/1010631/Plumpe_lieblose_Anmache
- ↑ Archived copy ( Memento of the original dated December 3, 2013 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ Mediantis: The last chapter - eulogy for a bankruptcy candidate - the online bookseller is dissolved.
- ↑ Annual Report 2008 of buch.de internetstores AG, page 15 ( Memento of the original dated December 3, 2013 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. (PDF; 7.4 MB)
- ↑ Astrid Kruse: Order online - read offline: The book as a sales success on the Internet. Books on Demand, 2004, accessed April 26, 2016 ( ISBN 9783833411342 , p. 80).
- ↑ Annual Report 2008 of buch.de internetstores AG, page 73 ( Memento of the original from December 3, 2013 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. (PDF; 7.4 MB)
- ↑ Annual Report 2008 of buch.de internetstores AG, page 17 ( Memento of the original from December 3, 2013 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. (PDF; 7.4 MB)
