Coppenrath & Wiese
| Conditorei Coppenrath & Wiese KG
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|---|---|
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| legal form | KG |
| founding | 1975 |
| Seat | Mettingen , Germany |
| management | Peter Schmidt, Andreas Wallmeier |
| Number of employees | approx. 2,600 (2017) |
| sales | approx. 420 million euros (2017) |
| Branch | Food |
| Website | www.coppenrath-wiese.de |
The Conditorei Coppenrath & Wiese KG , based in Mettingen, is a company in the food industry that produces frozen baked goods. The product portfolio includes tarts, cakes, desserts and rolls. In 2017, the company employed around 2,400 people at the Mettingen production site in Tecklenburger Land and 200 at the administration and logistics site in the Atter district of Osnabrück. The company has been part of the Oetker Group since March 2015 .
history
Coppenrath & Wiese was founded in 1975 by cousins Aloys Coppenrath from Groß Hesepe , a merchant, and the confectioner Josef Wiese from Mettingen . The production of frozen cakes started with 35 employees in the old dairy in Westerkappeln .
In the following years, production was steadily expanded and new products were added to the range, so that in 1992 a new production facility in neighboring Mettingen started operations. A small production area initially remained in neighboring Westerkappeln, until finally, in 2003, the entire production was relocated to Mettingen and the Westerkappeln location was closed. Also in 2003, the company was accused of a food scandal in the tabloid media because an eleven-year-old girl died shortly after eating a cream cake. After subsequent state laboratory tests, however, the allegations against the company turned out to be baseless.
The freezer warehouse located in the Atter district of Osnabrück and its own shipping company handle the pan-European sales of the products. Frozen cakes and cakes have also been exported to the USA since 2005 and to Australia since 2010 .
The company sells its goods under both the manufacturer's brand Coppenrath & Wiese and the secondary brand Grotemeyer's Konditorei . It also produces goods for various private labels .
At the end of June 2014, the four shareholders unanimously decided to sell the company. In March 2015 it was announced that the company had been managed by Dr. Oetker had been taken over.
Products
In Germany, in addition to more than 80 different pies and cakes, the range has also included frozen bread rolls since 1997, which are sold under the name “Our Gold Pieces”. The company's flagship is the Black Forest cake , although the company's most successful product is the master cake “Almond Bienenstich ” (2016). In 2011, the market for desserts was opened up with the new product line “Little Moment”.
advertising
The music in the television commercial for Coppenrath & Wiese is the dance of the hours from the opera La Gioconda (1876) by Amilcare Ponchielli .
literature
- The cake kings. In: brand eins . Edition 02/2013 ( archived )
- "Europe's most modern bakery" is 25 years old. In: New Osnabrück Newspaper . August 31, 2000 ( online version )
Web links
Individual evidence
- ↑ a b [1]
- ↑ Coppenrath & Wiese continues to grow . In: New Osnabrück Newspaper . December 5, 2017. Retrieved January 25, 2018.
- ^ Founder of the confectionery Coppenrath & Wiese dead. In: Die Welt . March 21, 2013, accessed October 4, 2013.
- ↑ Coppenrath & Wiese is for sale: Primary goal: secure jobs and locations. In: Westfälische Nachrichten. June 25, 2014.
- ↑ Dr. Oetker buys Coppenrath and Wiese, faz.net, accessed on September 4, 2015
- ↑ PE investors reach for Coppenrath & Wiese. at: www.finance-magazin.de , January 9, 2015 ( accessed on January 16, 2015).
- ↑ EU gives the green light for Oetker to take over Cowi. In: Ibbenbürener Volkszeitung . June 18, 2015 (accessed June 18, 2015).
Coordinates: 52 ° 18 ′ 7 ″ N , 7 ° 56 ′ 50 ″ E