Business stationery
All printed matter that is used by companies and the public sector is referred to as business stationery . These include, for example, letterheads , business cards , invoices , delivery notes and envelopes .
You are an organizer and simplify many processes with preprinted forms . They are produced in standardized formats and have to fulfill office and post office functions. The design is part of the corporate design and should be as uniform as possible.
Postal regulations
Are provided far as business stationery for postal transportation, formats and purpose fields such must address fields , Kodierzonen , Frankierfelder be respected.
Digitized business stationery (usually attached to an e-mail) as a file in Portable Document (PDF) or Rich Text Format (RTF) are also based on these formats.
Folded formats are only sent in standard envelopes with or without a window. Paper selection is restricted by weight limits, higher paper weight increases shipping costs .
Business cards
Business cards have the task of preparing, establishing or strengthening relationships.
- The design is based on the appearance of all other printed matter or on the corporate design. Partly very processes consuming, they can die stamping , die-cutting , creasing include so on.
- In addition to the logo , the complete address with communication data (telephone, fax, e-mail and Internet address ) is given. Branch addresses and advertising slogans can also be included. What is important is the name of the deliverer and his role.
- Format can be variable: credit card format 86 × 54 mm² has proven itself. Printing material : sturdy cardboard (240–300 g / m²)
Business letters
Business letters are used for correspondence. The format of the standard letterhead is DIN A4, the printing is done on white or slightly tinted paper , recycling paper is also becoming more and more popular. Half letters (A5), ⅔ DIN (21 × 19.8 cm) and short letters (21 × 10.5 cm) are less common.
Legal and postal requirements must be observed. In addition to the company name (company), the company form must also be specified. Private companies must state the company, the owner's name and the legally responsible manager . The full address also contains information about the tax position , entry into the Chamber of Commerce , etc. Branch addresses are to be given in subordinate form.
- Advertising slogans or services offered can be included.
- Font : Company font , if available, easily legible sans serif font, 8–9 point
- When designing and dividing up the room, consider further processing in the bookbindery : take fold marks into account, mark the address field with lines, dots and areas (German-speaking countries left-window envelope, Italy right-window envelope ), reference line just above or below the 1st fold .
envelope
Common formats are DIN C4, C5, C6 and long sleeves 22 × 11.2 cm. Long covers and DIN C6 are mainly used for business transactions, optionally with or without a window.
For printing reasons, no sloping elements should be used. Logo and address are printed on, there is no space for any remaining information on the envelope . The placement of the design elements and texts is restricted due to the postal regulations. Franking zone on the upper right edge 74 × 40 mm address field at 14 cm from the right edge. No fancy or cursive fonts for addressing.
postcard
The postcard is used for short messages , short replies , surveys , registrations , ... The front is printed with images and / or advertising , the back is used for the actual message. Franking mm at the upper right edge 74 × 40, the address field to the coding zone at the bottom. The coding zone must never be printed.
Invoice form
The design of the letterhead is adopted, and in addition to the address details, there are also various bank details with account numbers and bank codes . The reference line is omitted.
If chemical paper is not used, the printing is done on the same paper as the letterhead.
The data are arranged in tabular form in a row set . Light grid backgrounds are possible. The information in the table header differs from company to company and may include item numbers , descriptions , dimensions, prices and tax rates . Functional use is important: enough writing space, important information must be highlighted accordingly, entries should be in the appropriate order. For the invoice to be valid, the word INVOICE, the consecutive NUMBER and DATE must be printed. Details of order number , delivery date , etc. are possible. Terms of payment and the like are at the bottom of the table.
Delivery note
The invoice form can be designed similarly to the delivery note. Textual changes: "Delivery note" replaces "Invoice", prices are omitted. The destination of the delivery and the confirmation of receipt of the goods are also included.
It is possible to design the invoice and delivery note on one page at the same time. However, this is difficult due to the large amount of text. Marking fields indicate whether it is an invoice, a delivery note or both together.