Jürgen Meffert

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Jürgen Meffert (born in the 20th century) is a German manager, management consultant and book author specializing in innovation management, medium-sized companies and digital transformation .

Act

Jürgen Meffert has a master's degree in electrical engineering . He also holds an MBA from the Kellogg Graduate School of Management at Northwestern University (USA) and a PhD in economics from the University of St. Gallen (Switzerland). Jürgen Meffert then worked as a development engineer and product manager for Nixdorf Computer AG and from 1987–1988 part of the founding team of the Open Software Foundation in Cambridge, USA. Jürgen Meffert has been with McKinsey & Company since 1990 ; he became a partner in 1996 and is now a senior partner in the Düsseldorf office. He headed the global Telecommunications, Media & Technology division for 8 years and has headed the competence center for the digitization of B2B companies worldwide since 2016 .

Meffert is now a lecturer at the WHU Otto Beisheim School of Management in the area of ​​executive education and a regular speaker at conferences.

engagement

  • Meffert is the founder and head of McKinsey's SME initiative.
  • Meffert has been an active member of the advisory board of the “Unternehmerperspektiven” initiative since 2006. which is committed to the dialogue with small and medium-sized enterprises and research into medium-sized businesses. In 2010, the initiative was awarded the International German PR Prize by the German Public Relations Society in the business-to-business communication category.
  • In 2012 he founded the Family Board Academy eV together with the personnel consultancy Egon Zehnder and the auditing company KPMG . The association is committed to the advanced training of top executives in family businesses.

Today he is on the board of the Heribert Meffert Foundation, the foundation of his father and German “Marketing Pope” Heribert Meffert . The foundation advocates research funding and grants in the field of economics.

digitalization

In his books and articles, Meffert advocates the thesis that digitization can only succeed if it is supported by top management. In medium-sized companies, this task is too often viewed in a purely technical manner and delegated to IT management.

Publications

  • Jürgen Meffert, Anand Swaminathan: Digital @ Scale: The Playbook You Need to Transform Your Company , John Wiley & Sons, 2017
  • Heribert Meffert, Jürgen Meffert: Eins oder Null , Ullstein / Econ, 2017
  • Jürgen Meffert, Holger Klein: DNS the world market leader , Redline Verlag, 2007
  • Harald Hungenberg, Jürgen Meffert: Handbook Strategic Management , 2nd edition, Gabler Verlag, 2005
  • Hans Otto Eglau, Jürgen Kluge, Jürgen Meffert, Lothar Stein: Take off to the top. McKinsey's Strategies for More Innovation , Campus Verlag, 2000 

Individual evidence

  1. ^ A b McKinsey & Company: Jürgen Meffert. Retrieved December 1, 2017 .
  2. ^ WHU - Otto Beisheim School of Management: lecturers at WHU. Retrieved December 2, 2017 .
  3. ↑ Jan-Bernd Meyer: Jürgen Meffert at the Expo 2000 - "The New Economy also only cooks with water". Computerwoche, October 6, 2010, accessed December 2, 2017 .
  4. ↑ Handelsblatt: Handelsblatt TK Summit 2014. Accessed December 2, 2017 .
  5. ↑ politik-kommunikation.de: ONC Odewald Networking Communication - 12th Dialog of Generations. Axel-Springer's Journalists Club, accessed on December 2, 2017 .
  6. ↑ Commerzbank: Advisory Board for Entrepreneurial Perspectives. Retrieved December 2, 2017 .
  7. ^ Uli Busch: German PR Prize 2010: The Winners . Ed .: Advertise & Sell. September 20, 2010 ( wuv.de [accessed December 2, 2017]).
  8. ^ Website of the Family Board Academy eV. Accessed December 2, 2017 .
  9. ↑ C. Dohmen and H.-J. Jakobs: Telekom gets new top management. Süddeutsche Zeitung, May 19, 2010, accessed on December 1, 2017 .
  10. ↑ Stefanie Bilen: The Marketing Pioneer. Harvard Business Manager, August 2012, accessed December 1, 2017 .
  11. ^ Website of the Heribert Meffert Foundation. Retrieved December 1, 2017 .
  12. ↑ Jürgen Meffert: Digitization is a top priority. Capital, April 26, 2017, accessed December 1, 2017 .
  13. ↑ Christian Schnell: Digitization is a top priority. Handelsblatt, May 11, 2016, accessed on December 2, 2017 .
  14. ↑ Jürgen Meffert: Wrong strategies for digitization. CIO, August 11, 2017, accessed December 2, 2017 .
personal data
SURNAME Meffert, Jürgen
BRIEF DESCRIPTION German manager
DATE OF BIRTH 20th century