Channel 3

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Infobox radio tower icon
Channel 3
Station logo
TV station ( private law )
Program type Full program
reception Antenna (analog) ( DVB-T ), cable (analog), satellite ( DVB-S ) and IPTV (Internet)
Image resolution ( Entry missing )
Start of transmission March 26, 1970
owner MCOT (Mass Communications Organization of Thailand) and BEC World Public Company Ltd.
List of TV channels

Kanal 3 ( Thai สถานี วิทยุ โทรทัศน์ ไทย ทีวี สี ช่อง 3 อ.ส.ม.ท. , translated: "TV broadcasting station Thai color TV Kanal 3 MCOT", English Thai TV 3 ) is a terrestrial television station that can be received nationwide in Thailand .

The station is owned by MCOT, a former state company that was privatized in 2004, but whose largest shareholder is still the Treasury. MCOT does not operate the program itself, but has granted the license to the private company Bangkok Entertainment Co., part of the media group BEC World, for 50 years since 1970. The concession fee is between 17 and 244 million baht per year for a total of 3.207 billion baht over the entire period. BEC is majority owned by the Maleenond family. Pracha Maleenond is a political ally of former Prime Minister Thaksin Shinawatra and was a member of his Thai-Rak-Thai party .

The average audience rating for Kanal 3 was 29.9% in the second quarter of 2011. After the introduction of digital television, with the number of free-to-air channels multiplying, it fell to 26.5% in January 2015 and 19% in August 2016.

Kanal 3 earned a large part of its advertising income from its Lakhon , a format comparable to the soap opera or telenovela. Other important components of the program are game shows , dubbed Chinese history melodramas from Hong Kong and music programs . The focus is clearly on entertainment. Programs that deal with social issues, on the other hand, hardly play a role.

On channel 3 ran and run u. a. One Night Genius , the popular breakfast television show rueanglao chao ni ( เรื่อง เล่า เช้า นี้ , “Stories / Rumors from This Morning”), the Thai versions of Who Wants to Be a Millionaire? ( เกม เศรษฐี , game setthi , "millionaire game"), The weakest flies ( กำจัด จุดอ่อน , kamchat chut-on ), Das Supertalent ( Thailand's Got Talent , ไทย แลนด์ ก็ อ ต ทา เลน ต์ ), The Voice ( The Voice Thailand , เดอะ วอยซ์ ไทย แลนด์ ) and the dubbed version of the South Korean historical drama series Dae Jang Geum .

At the beginning of 2019, the company got support from Europe in order to be able to keep up internationally in terms of technical equipment and film and TV productions. So u. a. the German-Austrian Udo Skoluda is responsible for the technical production area.  

Individual evidence

  1. Monwipa Wongrujira: Democratizing Communication. Media Activism and Broadcasting Reform in Thailand. Florida State University, 2008, pp. 59-61.
  2. James Ockey: Making Democracy. Leadership, Class, Gender, and Political Participation in Thailand. University of Hawai'i Press, 2005, p. 53.
  3. MCOT Analyst Briefing Q2 2011 (PDF; 1.5 MB), August 16, 2011.
  4. ^ Better year expected for the ad-media sector. The Nation (Online) February 26, 2015.
  5. Watchiranont Thongtep: Total ratings of digital channels tops analog in Aug. In: The Nation (online), October 5, 2016.
  6. Glen Lewis: Thailand. Media reform and civil society. In: Television, Regulation and Civil Society in Asia. Routledge Shorton 2003, pp. 71-72.

Web links