Media empire
As a media empire are media companies (often media corporations , synonym: media group; sometimes media conglomerate ) denotes that meet more of the following characteristics:
- they are particularly big
- they have a particularly high market share in many of their markets or market segments
- your course is largely shaped by a single person (also known as a media entrepreneur , 'media mogul', 'press czar' or 'media tycoon')
Well-known examples are or were:
- Hugenberg Group - during the Weimar Republic it spread extremely nationalist and anti-democratic propaganda and thus became a 'stirrup holder of the National Socialists'.
- Bertelsmann - built up and led for a long time by Reinhard Mohn
- News Corporation - founded and built by Rupert Murdoch
- the publishing empire Pergamon Press - Robert Maxwell (1923–1991; often referred to as 'press czar')
- NTW / Media-Most - founded by Vladimir Alexandrowitsch Gussinski ( destroyed by Putin in 2000/2001 )
- Hearst Corporation - founded in 1887 by William Randolph Hearst (1863–1951). Hearst was one of the richest people in the world in 1935. In the 1940s he owned 25 daily newspapers , 24 weekly newspapers , twelve radio stations , two worldwide news companies, the Cosmopolitan film studio, and several other media companies. In 1948 he bought one of the first US television stations in Baltimore . Hearst sold more than 13 million newspapers daily and reached around 40 million readers with them. Nearly a third of American adults read a Hearst newspaper.
- Mediaset - Silvio Berlusconi
- The Thomson Corporation , Thomson Reuters since 2008 after taking over the Reuters news agency
- Kirch Group - Leo Kirch
Web links
- mediadb.eu - The media database of the Institute for Media and Communication Policy (IfM)
- mediatribune.de: Overview of the annual sales of the German media groups (2006-2010)
- zeit.de (June 2012): Coming to terms with the Murdoch affair showed how uncertainty caused British governments to seek proximity to the media. In the end, Cameron is left with a damaged Prime Minister.
See also
- Media imperialism - a hypothesis on the effects of globalization on the worldwide mass media . It is similar to the theory of cultural imperialism . Part of this hypothesis is the observation that multinational media conglomerates are growing rapidly and becoming more powerful and that it is becoming increasingly difficult for small local media outlets to survive. A new type of imperialism is emerging, with many nations losing out to the media products of some of the most powerful countries or companies.