New Pharmacies Illustrated
| New Pharmacies Illustrated
|
|
|---|---|
| description | Health magazine |
| Area of Expertise | pharmacy |
| language | German |
| publishing company |
Avoxa - Mediengruppe Deutscher Apotheker GmbH , Eschborn ( Germany )
 |
| Frequency of publication | biweekly |
| Widespread edition | 1,003,363 copies |
| (= IVW II / 2020) | |
| Editor-in-chief | Peter Erik Felzer, Rüdiger friend |
| editor | ABDA - Federal Association of German Pharmacists' Associations e. V. |
| Web link | aponet.de/service/nai |
| ISSN (print) | 0047-9381 |
The Neue Apotheken Illustrierte (NAI) is a bi-weekly publication that serves as a customer loyalty measure for pharmacies . It sees itself as a “modern health magazine” and is made by pharmacists for pharmacies. The publisher is the ABDA - Federal Association of German Pharmacists' Associations .
In terms of content, the magazine deals with a number of topics and questions that patients bring to the pharmacist and which can often be solved with OTC drugs . The media data highlights the core competence of addressing “young families, seniors, diabetics, healthy or sick people” in a way that is appropriate for the target group.
The publishing house Avoxa from Eschborn also publishes other specialist titles such as u. a. the Pharmaceutical Newspaper , Pharmakon - Medicines in Science and Practice and The Pharmacy . The publisher also organizes the expopharm trade fair .
Web links
Individual evidence
- ↑ IVW data for Neue Apotheken Illustrierte: Widespread edition IVW II / 2020 , accessed on August 16, 2020.
- ^ Avoxa: Neue Apotheken Illustrierte (NAI). In: avoxa.de. Retrieved April 17, 2018 .
- ↑ Media data 2017 (PDF). (PDF) In: avoxa.de. Retrieved April 17, 2018 .