New magazine

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New magazine
Masthead (1956)
description Illustrated
language German
Headquarters Cologne
First edition September 5, 1946
attitude 1966
ZDB 525949-6

The Neue Illustrierte was an illustrated magazine that appeared from 1946 to 1966.

On April 7, 1945 - before the end of the Second World War  - Gustav Blankenagel asked the military government "for permission to publish a political weekly newspaper". As proof of qualification, Blankenagel cited that he had been a trainee in the technical department of the SPD newspaper Volksstimme in Magdeburg from 1925 to 1928 , but left the party in 1928 because it supported the construction of the armored cruiser "A" . “I am fundamentally against the military” was a creed by Blankenagel who had a magazine in the style of the world stage in mind. The British occupation government gave him license no. 117 and 30,000 Reichsmarks for founding the Neue Illustrierte , which first appeared in 1946 with a print run of 250,000 copies. Even in later years Blankenagel was proud to have produced the “only magazine that did not take any advertisements from the Bundeswehr”. In 1961 Wolf Vostell worked here briefly as a layouter.

Overall, however, it was the last of the five major German magazines of that era, Stern , Quick , Revue and Bunte , which emerged from the merger of Münchner Illustrierte and Frankfurter Illustrierte in 1962, to exceed a million-dollar circulation.

The journalist Werner Höfer , known for his every Sunday television program Der Internationale Frühschoppen , who took over the picture editing in April 1961 and wrote a column for each issue , probably helped . The advertising business declined in 1962/63. As early as the spring of 1962, Blankenagel had indicated to his editors that he wanted to sell the "new one" over the next few years because he had no children as heirs. On January 1, 1963, Blankenagel, the sole owner of the illustrated magazines since 1956, terminated the printing contract that had existed since 1956 with the Cologne publisher M. DuMont Schauberg on December 31, 1964.

On July 27, 1963, it was agreed to sell the Neue Illustrierte for twelve million marks to Heinrich Bauer Verlag . The sole proprietorship was transformed into the "Kommanditgesellschaft Neuer Verlag Gustav Blankenagel", in which Blankenagel, who for the time being also remained as the publishing director, held a share of 1.2 million marks as a limited partner.

Blankenagel left by the end of the year, and numerous senior editors including Höfer said goodbye, while the previous editor-in-chief of Epoca Ewald Struwe took up the position and soon earned the nickname "Boobs Struwe".

In July 1966, was New Illustrated with the Munich publisher last year Th. Martens & Co. acquired Revue merged. Initially, the new publication was called Neue Illustrierte Revue and later Neue Revue , before it was renamed Revue in 2005 .

literature

  • New magazines - “Never really sharp” . In: Der Spiegel . No. 48 , 1963, pp. 42–44 ( online - with an outline of the early history).

Individual evidence

  1. Wolf Vostell's biography on galerie-baecker.de; Retrieved July 5, 2014