Returns

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As Remittenden ( Latin remittere , "return") refers to the in retail unsold books , magazines or newspapers , as part of the response to the publishers or producers may be returned.

General

Remittants are unsold books, magazines or newspapers that the dealer returns to the publisher, be it that they were delivered with a right of return (right of return) or the publisher allows the return of copies that have been permanently delivered. Remittenden are the noun agentis of remission. Also, book wholesalers allow the definition of terms with the bookstores, the remission of a percentage of the annual salary. The right of return is a classic right of the book and newspaper retail trade, which is contained in the delivery and payment conditions of these sales chains . The right of return is therefore contractually secured, so that the retail trade may return the unsold copies to the previous trade level or chain (usually the press wholesaler ) against reimbursement of the purchase price . The returns are therefore returned to the publisher in the reverse supply chain via retail and press wholesaling. This bears the sole sales risk .

species

In publishing, a distinction is made between three types of evidence of a successful remission:

  • Full remission (whole item remission) : The dealers send back the entire print medium as proof .
  • Title head / title sheet remission : Only title pages or headers are forwarded by the dealers to the publishers, which saves postage and freight costs; the rest of the newspaper is destroyed by the dealers. This type of remission is rarely used nowadays.
  • Disembodied remission : it leads to unsold specimens being sent directly to waste paper disposal by retailers; the publisher only receives a flow of goods log as evidence of the number of copies sold, but not of the unsold copies. Evidence is now guaranteed by a complete electronic recording system. A variant of disembodied remission is trust remission , in which the publisher has no way of checking the information.

economic aspects

As a result of the right of returns, the publishers completely relieve retailers of the sales risk for returns. Without the right of return, the retail trade would only offer the most common publishing products and also these in small quantities because of the sales and storage risk it would then have to bear , so that supply gaps and shelf gaps would result. The right of return also prevents the risk of excess inventory in trading . The right of disposition of the publishers, which is opposed to the right of return, includes the sales quantities (e.g. by specifying return quotas), the determination of the first sale days, offer periods and return dates.

If the returned goods are damaged, one speaks of defective copies that can be sold at reduced prices. Fake copies circumvent fixed prices by classifying and selling books with no actual defects as defective copies.

Individual evidence

  1. Börsenblatt für den deutschen Buchhandel (Ed.), 1979, p. 2490
  2. Heinz Pürer / Heinz-Werner Stuiber / Johannes Raabe, Medien in Deutschland , Volumes 1–2, 1996, p. 214
  3. Klaus J. Hopt, The contractual relationship between the publisher and press wholesalers, in: Franz Häuser / Horst Hammen / Joachim Hennrichs / Anja Steinbeck / Ulf R. Siebel (eds.), Festschrift for Walther Hadding on his 70th birthday , 2004, p. 445
  4. BGH BB 1982, 461, 462
  5. Klaus J. Hopt, The contractual relationship between the publisher and press wholesalers , in: Franz Häuser / Horst Hammen / Joachim Hennrichs / Anja Steinbeck / Ulf R. Siebel / Reinhard Welter (eds :), Festschrift for Walther Hadding on his 70th birthday, 2004, P. 445
  6. Klaus J. Hopt, The contractual relationship between the publisher and press wholesalers , in: Franz Häuser / Horst Hammen / Joachim Hennrichs / Anja Steinbeck / Ulf R. Siebel / Reinhard Welter (eds :), Festschrift for Walther Hadding on his 70th birthday, 2004, P. 446
  7. Börsenblatt of April 24, 2008, What are the dangers of negligent handling of returned goods and defective copies?