Roland Potter

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Roland Töpfer (born August 20, 1929 in Chemnitz , † September 11, 1999 in Bad Endorf ) was a German animation director and the creator of the HB male .

Career

Töpfer learned the trade of textile pattern designer and then studied at the Dresden Art Academy . He got a job at DEFA , where he worked on the creation of animated films. In 1953, Töpfer moved to West Berlin in the Federal Republic. He remained loyal to the medium and worked for the Berlin Kruse-Film on the animation of drawn cartoons. Among other things, he brought Loriot's characters to life.

In 1957, he invented and drew the figure Bruno , known as the HB male , for the television commercial for the HB cigarette brand . Until the ban on advertising cigarettes on television in 1972, Töpfer produced 10 to 15 commercials with his character every year; then he used it in cinema advertising until the campaign was discontinued in 1984. Potter also drew the Hustinetten bear .

In 1990 the Kruse-Film, in which Töpfer was employed for 37 years, was dissolved. Töpfer then worked as a freelance consultant and director of animated films.

Roland Töpfer died in an accident in 1999.

DVD

  • Roland Töpfer, The HB male and his adventures , DVD 217 min, Tacker film

Web links

Individual evidence

  1. ↑ Gerhard Paul : The HB-Männchen - advertising figure of the economic miracle . In: Zeithistorische Forschungen / Studies in Contemporary History . No. 1/2, 2007.
  2. ↑ Wolfgang Hars: Lurchi, Klementine & Co: our advertising heroes and their stories , Argon, Berlin 2000, ISBN 3-87024-518-2 , p. 129 u. 147
personal data
SURNAME Potter, Roland
BRIEF DESCRIPTION German animation director and the creator of the HB male
DATE OF BIRTH August 20, 1929
PLACE OF BIRTH Chemnitz
DATE OF DEATH September 11, 1999
Place of death Bad Endorf