Rudolf Scheer & Sons

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Rudolf Scheer & Sons

logo
legal form
founding 1816
Seat Vienna
management Markus Scheer
Number of employees 10 (1996)
Branch Shoemaker and orthopedic shoemaker
Website www.Scheer.at

The Rudolf Scheer & Sons shop at Bräunerstraße 4 in Vienna's 1st district
Interior view of the first floor with the showcase of the shoe lasts of high customers
The shoe lasts of Emperor Franz Joseph I.

Rudolf Scheer & Söhne has been one of the most renowned shoemakers in Austria since it was founded in 1816 . The studio is located at Bräunerstraße 4 in Vienna's 1st district, Innere Stadt .

history

Johann Scheer was the son of Viennese wine growers. In 1816 he founded a shoemaker's business in the 3rd district. His son Matthias Scheer registered a shoemaker's trade in 1837, which was located on Praterstrasse in 1840 .

Rudolf Scheer (born 1839), the grandson of the company's founder, Johann Scheer, completed an apprenticeship in Paris and started his shoemaking business in 1866. During this time he moved to Bräunerstrasse, the current location. In 1876 he bought the business from kuk Hofschuhmacher Franz Thonner, who had been running his company since 1836. Scheer received a medal of merit for his products at the world exhibition of 1873 in Vienna, and in 1880 the gold medal at the Viennese trade fair. At this point in time he was already a supplier for members of the imperial court, the nobility and the upper middle class. He also supplied the ruling houses in Germany, Greece, Serbia and Romania. He received the title of purveyor to the Greek and Serbian court.

In 1878 he was finally awarded the title of kuk court shoemaker , he made shoes for Emperor Franz Joseph I , but also for the German Emperor and the Greek and Serbian kings. Scheer continued to take part in exhibitions such as the 1910 Vienna Hunting Exhibition. Scheer also supplied the boots for the officers of the Austro-Hungarian Army.

Rudolf Scheer's sons Carl and Edmund took part in the company, so from 1899 it was renamed "Rudolf Scheer & Sons". Rudolf Scheer retired from the business in 1905, and the court title was again awarded to the sons in 1906. Carl Scheer's son, Carl Ferdinand, took over the business in 1935 after graduating from high school , his mother Auguste Scheer was in charge of the business before that. The regular clientele were still the nobility and wealthy Jewish customers. However, this clientele broke away after the Anschluss in 1938. The company still survived World War II by manufacturing orthopedic items.

Scheer's shoes are still in the top price segment today. For each customer a wooden model is made of their feet, with which several shoes can be made. Another company in London, John Lobb , makes shoes in this price range. Waiting times for shoes can therefore last up to six months. Due to the way it is manufactured, a pair of shoes can cost several thousand euros.

Carl Ferdinand Scheer passed the business on to his grandson Markus Scheer in the seventh generation at the end of the 1990s.

Individual evidence

  1. Roland Mischke: The Kaiser was a customer here. Handelsblatt, July 12, 2003, accessed on February 4, 2009 (German, Austria's monarchy abdicated in 1919, but there are still exclusive shops in Vienna that were once imperial and royal purveyors. Today they fight against “brand insanity” with precision work and quality ".).
  2. Claudia Haase, Alexandra Kropf: Where the customer is still Kaiser. (No longer available online.) Wirtschaftsblatt, June 15, 1996, formerly in the original ; Retrieved February 2, 2009 .  ( Page no longer available , search in web archives )@1@ 2Template: Toter Link / www.wirtschaftsblatt.at
  3. Meret Baumann: The shoemaker of Emperor Franz Joseph: Half a year for a pair of shoes In: Neue Zürcher Zeitung of December 22, 2016

literature

Web links

Commons : Rudolf Scheer & Sons  - collection of images, videos and audio files

Coordinates: 48 ° 12 '29.4 "  N , 16 ° 22' 8.5"  E