Toys
Toys are handcrafted or industrially developed and manufactured toys and games means or games ( board games , skill games , computer games , board games , game instructions, fixtures, etc., as well as games accessories), which for the trade are determined.
The economic importance of the toy industry in the developing information and leisure society is steadily increasing. Toys are an important economic factor, particularly in the external economic relations with export- oriented emerging markets play a major role. Quality controls are more and more essential for imports from such countries, because in 2007, for example, there were a large number of product recalls for toys produced in the People's Republic of China (recalls by Mattel of toys with too high a lead content in the paint).
Toy market in Germany
year | Sales in million euros |
---|---|
2012 (preliminary) | 2,722 |
2011 | 2,638 |
2010 | 2,498 |
2009 | 2,385 |
2008 | 2,291 |
2007 | 2.234 |
2006 | 2,218 |
2005 | 2,270 |
2004 | 2,342 |
2003 | 2,404 |
2002 | 2,387 |
2001 | 2,445 |
2000 | 2,457 |
Main product group | Share of 2010 sales |
---|---|
Toddler, preschool | 18% |
Games, puzzles | 16% |
vehicles | 15% |
Construction sets | 13% |
Outdoor toys | 9% |
Dolls | 8th % |
Handicrafts, drawing, needlework | 4% |
plush | 4% |
Action figures | 2% |
Learning, experimenting, music | 2% |
Other toys | 8th % |
Source: NPD Group , Eurotoys consumer panel