Stadtwerke Uelzen

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Stadtwerke Uelzen GmbH

logo
legal form GmbH
founding 1971
Seat Uelzen , Lower Saxony , Germany
management Markus Schümann, Helge Schenk (authorized signatory)
Number of employees about 100
Branch Communal services
Website stadtwerke-uelzen.de

The Stadtwerke Uelzen GmbH is a municipal company , which completely through the city Uelzen is worn as the sole shareholder. The company has been using the brand name mycity in its services since 2001 . The municipal utilities take on various functions for the urban infrastructure in Uelzen. In addition to the supply of energy and water, the company operates the indoor and outdoor swimming pool as well as local public transport in Uelzen.

history

In 1856, the city of Uelzen granted permission for a private gas supply company, the "Uelzen Gas Lighting Institute". In 1898 the construction of the first waterworks took place, with which the municipal water supply was started. In 1908, the city was also supplied with electrical energy by the electricity company on Lüneburger Strasse. The administrations of the three energy companies, which at that time were already in the hands of the city, were merged in 1954 and operated as "Stadtwerke Uelzen electricity, gas and waterworks". The reorganization into a corporation with limited liability took place in 1971. In 1988 the municipal utilities took over the swimming pool operation. Stadtwerke Uelzen has been the operator of the bus network since 2002, which extends beyond the city limits of Uelzen through the cooperation with Regionalbus Braunschweig GmbH (rbb).

Business areas

energy

Product logo

Energy supply is the oldest business area of ​​Stadtwerke Uelzen. However, the municipal utilities are not only energy providers, but as distribution network operators they are also responsible for the networks and systems for energy supply in the municipality of the city of Uelzen. The supply network for electricity is operated at the distribution network levels 20 kV and 0.4 kV. The municipal utilities have lines for high, medium and low pressure for the distribution of natural gas. Since the beginning of 2008, the municipal utilities have been supplying their customers in the electricity sector exclusively with electricity generated from hydropower. The municipal utilities produce electricity from renewable sources at various locations in Uelzen. Solar power is generated by photovoltaic systems on the roofs of the police station, the Badeland BADUE and the Uelzener Hundertwasser station .

water

The municipal drinking water supply in Uelzen began with the construction of the waterworks in 1898/99. In the treatment plant, the raw water obtained from the Uelzen city forest is still freed from impurities, enriched with oxygen and the pH value is regulated to ensure drinking water quality. To protect the groundwater, a water protection area of ​​twelve square kilometers was designated by the city at the request of the municipal utility. The quality of the groundwater in this area is checked at 60 groundwater measuring points.

Baths

Since 1989, the operation of the baths has been a division of the Stadtwerke. The 'Badeland Uelzen (BADUE)' includes an indoor swimming pool and an outdoor pool. The centerpiece of the indoor pool is a 50 m long swimmer pool. In addition, there are non-swimmers and paddling pools, whirlpools and a wellness area. The outdoor area includes a 50 m long outdoor sports pool, a non-swimmer pool, a warm water pool, water tents and an adventure slide.

Public transport

Stadtwerke Uelzen took over local public transport in 2002. A tariff and transport community was founded in 2003 together with the rbb. In 2005 the route network was revised. The buses run every 30 minutes on four bus routes.

Sustainability projects

Wind energy

In cooperation with around 28 other municipal utilities from Germany, Austria and Switzerland, Stadtwerke Uelzen will operate 80 offshore wind turbines from 2011 in an offshore area 45 kilometers north of the island of Borkum. When operations start in 2011, the “ Borkum West II ” wind farm will deliver a maximum of around 200 megawatts of electricity. This should save around 400,000 tons of CO 2 annually. Due to a delay in the grid connection by the responsible HVDC grid operator TenneT TSO , the first expansion stage of the wind farm will probably only go into operation at the end of 2013.

Participation in the SBE in Ukraine

As a partner, Stadtwerke Uelzen participate in the agricultural commitment of Sustainable Bio Energy Holding GmbH (SBE) in Ukraine. The SBE cultivates agricultural land and cultivates it with renewable raw materials such as rapeseed, grain and soy. With agricultural production, the company wants to secure renewable raw materials in the long term.

However, this project is very much criticized because it is not in the black and, according to newspaper reports, many management errors have been made. There was then a lot of public debate about whether municipal utilities should participate in this type of risky project.

The management of Stadtwerke Uelzen consciously sees the investment in Ukraine as a risk project. An unsuccessful project would therefore not endanger Stadtwerke Uelzen financially.

As a result of the participation of Stadtwerke Uelzen GmbH in SBE, Stadtwerke Uelzen generated a total loss of 2.6 million euros in 2012. In total, more than 3.3 million euros of the total investment were written off this year.

E-mobility

As the operator of local public transport in Uelzen, Stadtwerke Uelzen is involved in the “Electric Mobility & Municipal Companies” project of the Trianel municipal utility group . The aim of the project is to ensure environmentally friendly mobility for the future. For example, it is planned to charge electric vehicles via the Uelzen power grid at charging stations. This should avoid CO 2 and noise emissions.

Communication campaign "Krüm (m) el"

Stadtwerke Uelzen was nominated for the “Goldenen Funken 2010” - the German Prize for Business Communication - with a sales-promoting communication campaign . The aim of the campaign in summer 2009 was to generate attention for the green electricity of Stadtwerke Uelzen in the Hamburg metropolitan region. In July 2009 the public discussion about an alternative to nuclear energy was extremely explosive in Hamburg: Incidents at the Krümmel nuclear power plant had led to a voltage drop in the network and serious blackouts. The nominated campaign used the topicality and public attention of the topic of energy supply to publicize the energy products of Stadtwerke Uelzen. As part of a postcard campaign, the claim "Guaranteed without crooks: natural power from Uelzen" was distributed, which was supported by the subtitle " You get the change quickly baked" and a biscuit motif. The postcards were distributed at central locations in downtown Hamburg.

mycity magazine

Stadtwerke Uelzen regularly publish the so-called mycity magazine, which is distributed to all households in the city. The contents of the magazine are articles on current urban topics as well as projects and products of Stadtwerke Uelzen.

Awards

German Award for Business Communication

In May 2011, Stadtwerke Uelzen was awarded the German Prize for Business Communication in the "Best Brand Policy" category. Excerpt from the jury's assessment: "The liberalization of the energy market motivated the company to realign its positioning in the market with the involvement of employees and customers. Particular importance was attached to the dialogue with regard to the development of the USP quality of life through image building, attractive prices and modernity. The so-called "soft" services of communication are in the foreground and create the tangible and expandable brand "mycity". The strategy is extremely successful: statistically proven increase in sympathy values ​​and customer loyalty, long-term involvement in social and regional projects and clear differentiation from of the competition are clearly implemented. The exemplary integrated communication of the "plus" area and the addressing of all stakeholders through appropriate branding convinced the jury. Stadtwerke Uelzen successfully created an experience brand world in the sense of a social, cultural and re ssource-wise responsible energy supplier. "

FaMi seal

In May 2010, Stadtwerke Uelzen was awarded the FaMi seal by an independent jury from the family seal initiative. This regional seal is used to certify companies in northeast Lower Saxony that meet the requirements of a family-friendly employer. In addition to organizing an easy return to work, Stadtwerke Uelzen have set up a family office with a fully-fledged workplace and a play area for parents with children. Employees can take their children with them to the office if no other care is possible.

TOP local supplier 2009

In 2009, Stadtwerke Uelzen received the top local supplier seal in the categories "natural gas" and "electricity". The independent Internet portal www.energieverbübersportal.de awards this seal to electricity and natural gas providers who impress in the areas of consumer friendliness, service quality, environmental commitment and regional commitment.

Web links

Individual evidence

  1. ^ Stadtwerke Uelzen GmbH. " mycity is Uelzen quality of life". In: mycity Journal 4/2001, pp. 4–5.
  2. ^ Stadtwerke Uelzen GmbH. The enterprise. On: http://stadtwerke-uelzen.de/unternehmen/unternehmen/index.php , as of October 12, 2009.
  3. ^ Stadtwerke Uelzen GmbH: History of Stadtwerke Uelzen GmbH. On: http://stadtwerke-uelzen.de/unternehmen/unternehmen/fotos.php . As of September 29, 2009.
  4. ^ Stadtwerke Uelzen GmbH: Energy. On: Archived copy ( Memento of the original from 23 August 2009 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice. . Status: October 12, 2009. @1@ 2Template: Webachiv / IABot / www.stadtwerke-uelzen.de
  5. ^ Stadtwerke Uelzen GmbH: drinking water facts. On: http://www.stadtwerke-uelzen.de/wasser/trinkwasserffekten/index.php
  6. ^ Stadtwerke Uelzen GmbH: Pools / offer. On: Archived copy ( Memento of the original from March 26, 2009 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice. . As of September 29, 2009 @1@ 2Template: Webachiv / IABot / www.stadtwerke-uelzen.de
  7. ^ Stadtwerke Uelzen GmbH: With four lines to the goal. On: Archived copy ( Memento of the original dated November 5, 2009 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. . As of September 16, 2009. @1@ 2Template: Webachiv / IABot / www.stadtwerke-uelzen.de
  8. New ideas for the energy of the future, in: mycity magazin. The news magazine of Stadtwerke Uelzen, issue 2_2010, p. 11
  9. Stadtwerke Uelzen GmbH (August 24, 2010): http://www.stadtwerke-uelzen.de/unternehmen/unternehmen/projekte.php
  10. Offshore expansion: Trianel sued TenneT . Stromtipp.de, October 23, 2012, accessed on October 23, 2012
  11. Stadtwerke Uelzen GmbH (August 24, 2010): http://www.stadtwerke-uelzen.de/unternehmen/unternehmen/projekte.php
  12. Sustainable Bio Energy Holding GmbH (August 24, 2010): Archived copy ( memento of the original from April 8, 2010 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.sbe-ukraine.com
  13. ^ Stadtwerke on the wrong track: Uelzen goes Ukraine from March 26, 2013
  14. Not at any price from July 27, 2013
  15. Almost 2.6 million euros loss on February 10, 2014
  16. mycity moves Uelzen, in: mycity magazin. The news magazine of Stadtwerke Uelzen, issue 2_2010, p. 14
  17. Trianel GmbH (August 24, 2010): http://www.trianel.com/de/aktuelles/netzwerk-e-mobilitaet.html
  18. Handbook Business Communication (2010): German Prize for Business Communication 2010 ... 2011. The Golden Spark - 10 years of sparkling ideas., Pp. 14–15
  19. Spiller, Ralf / Scheurer, Hans (2010): Public Relations Case Studies. Case studies from practice, pp. 78–79
  20. Editorial, in: mycity magazine. The news magazine of Stadtwerke Uelzen, issue 2_2010, p. 2
  21. DPWK (May 26, 2011): Archived copy ( memento of the original from August 19, 2011 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.dpwk.de
  22. FaMi seal (August 26, 2010): Archived copy ( memento of the original from March 27, 2016 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.fami-siegel.de
  23. Excellent family-friendly !, in: mycity magazin. The news magazine of Stadtwerke Uelzen, issue 3_2010, p. 5
  24. TOP local supplier (August 26, 2010): http://www.toplokalversorger.de/ueber_uns.html

Coordinates: 52 ° 58 ′ 55.7 ″  N , 10 ° 33 ′ 23.5 ″  E