The Orchard
| The Orchard Enterprises Inc.
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| legal form | Corporation |
| founding | 1997 |
| Seat | New York City , United States |
| Branch | entertainment |
| Website | www.theorchard.com |
The Orchard is an American media company . The company was founded in 1997 by Richard Gottehrer and Scott Cohen in New York City and works with independent bands . The focus is on the distribution of digital audio , digital video and new media via online music dealers, advertising companies, music and film agencies as well as labels such as Barsuk Records , Nuclear Blast and Daptone Records . Orchard is represented by employees in 27 countries.
history
Orchard was originally a subsidiary of Dimensional Associates , which also owns eMusic . After being sold to DMGI, it is traded on the stock exchange. The company expanded to include TVT Records . Orchard is under contract with Amie Street and Wynton Marsalis .
Orchard has been part of Sony Music Entertainment since 2015 . The Orchard Enterprises Entertainment GmbH in Hamburg is the German subsidiary.
Merger with the Independent Online Distribution Alliance (IODA)
On March 6, 2012 it was announced that The Orchard and the Independent Online Distribution Alliance (IODA) were merging. Sony Music Entertainment also holds a stake in the new company. According to media reports, the merger is expected to generate future sales of 130 million US dollars.
YouTube
Users of the YouTube platform have expressed concerns about the company's practices in relation to copyright clarifications. In an article in The Daily Rind, the group describes that audio tracks that are found by YouTube's content identification system and that match the audio material of Orchard clients are automatically reported to YouTube. In addition, there is the possibility to dispute copyright issues via the content identification system. The Orchard has been repeatedly criticized by YouTube users in this regard, as they were wrongly accused by The Orchard, especially in cases in which the group did not hold any copyrights to the material used.
Web links
Individual evidence
- ^ Orchard Enterprises Entertainment GmbH. In: D&B Hoovers ™. Dun & Bradstreet , accessed January 19, 2019 .
- ^ The Orchard Staff: YouTube Copyright Claims . December 6, 2011. Retrieved March 24, 2014.