vente-privee.com
| Vente-privee.com | |
|---|---|
| legal form | Corporation |
| founding | 2001 |
| Seat | La Plaine Saint Denis , France |
| management | Jacques-Antoine Granjon ( CEO and Founder ) |
| Number of employees | 1,800 (2012) |
| sales | 1.7 billion euros (2014) |
| Branch | E-commerce / online flash sales |
| Website | http://www.vente-privee.com |
The vente-privee.com SA , based in Saint-Denis in Paris is a 2001 founded French company an Internet sales platform in the form of a closed shopping community operates and since 2009 also in the German market and other countries in Europe is working.
Business model
Registered members have access to constantly changing sales of branded products on the company's website , which are offered in time-limited sales promotions by vente-privee.com at fixed prices and are usually cheaper than the manufacturer's recommended retail price . Membership at vente-privee.com is free and non-binding. Among other things, products from the categories fashion, accessories, toys, sportswear, watches, housewares, high-tech, but also travel, wine, garden furniture and cars are offered. After completion of the respective sale , vente-privee.com transmits the collected orders to the manufacturer or wholesaler of the respective article, which usually results in a longer delivery time for the end consumer. The items offered are basically new goods that are free of defects and that usually come from remaining stock , excess or returned quantities or from previous seasons in cooperation with the brand owners , or that have been specially made available for vente-privee.com.
Members can purchase items within three to five day sales promotions. These are offered several times a day in cooperation with the brand manufacturers. Two days before the start of sales, members can request an invitation by email. It is possible for customers and guaranteed in Germany by the Distance Selling Act to send the products back and have the money refunded.
history
The company was founded in 2001 in Paris by CEO Jacques-Antoine Granjon and seven partners. All founders were already active in the warehouse sale business from the early 1980s .
After graduating from the European Business School in Paris in 1985, Jacques-Antoine Granjon founded his first company. At the end of 2000 Jacques-Antoine Granjon and his partners invented a new concept that allows overproduction and remaining stock from well-known brands to be sold in so-called online flash sales for temporary sales. The principle: The branded manufacturer's stock items are quickly dismantled without damaging the manufacturer's image or cannibalizing the traditional sales channel . The vente-privee.com website went online in 2001 in France. The first three years were characterized by investments and further development of the processes. The breakthrough came in 2004 with the sale of a well-known lingerie brand. At the end of 2006, the German and Spanish markets were opened up with local websites. In July 2007, vente-privee.com sold 20 percent of its shares to the US private equity firm Summit Partners . The US investor supports vente-privee.com in its international development efforts. In 2008 Italy and Great Britain were added as sales markets. Dutch customers have been able to shop at vente-privee.com since 2011. In the same year the US market was opened up through a joint venture with American Express . In autumn 2014, after disappointing sales figures and strategic inconsistencies between the partners, the decision was made to withdraw completely from the USA and the joint venture was ended at the end of 2014. Today Vente Privée is active across Europe in France, Germany, Spain, Italy, Great Britain, Austria (since 2010), Belgium (since 2010) and the Netherlands. 80% of sales are generated on the French home market.
In October 2013, the French Vente-Privée platform started selling regional gourmet foods in the 'Gastronomy' area under the name Miam Miam . At the end of 2013 it became known that Qatar Holding, part of the Qatar Investment Authority, had become a minority shareholder in Vente-Privée as an investor. At the same time, company founder Granjon increased his stake from 20 to 25%.
vente-privee.com has free applications for iPhone, iPad, WindowsPhone and Android as well as a web application.
numbers
Vente-privee.com is a stock corporation that is not listed on the stock exchange and is therefore not obliged to publish extensive business data. In spring 2015, Vente-Privée had 24 million members in Europe, including 1.5 million in Germany. In 2014, 13,600 sales campaigns were completed and 80 million products were sold, 60% of them in the fashion sector. In 2012, the company employed more than 1,800 people. The company headquarters is located in La Plaine Saint-Denis, in the north of Paris and consists of a total of three buildings:
- The vente-privee.com headquarters Wilson 1 (named after the street address Avenue du Président Wilson) was built in 2001 in the old printing house of the French daily Le Monde . The Wilson 2 building was added in 2010 to enlarge the seat. Different departments of vente-privee.com are located in this building complex, such as production, IT or human resources.
- Member support: More than 110 employees take care of daily customer inquiries from the eight European countries in which vente-privee.com is active in a separate building in Saint-Denis.
- At the end of 2010, the 3800 m² digital factory by vente-privee.com was opened not far from the company headquarters. It is one of the largest photo studios in Europe and the largest customer of French model agencies. A total of 270 employees are employed in the Digital Factory by vente-privee.com to create virtual shop windows for the brand partners. In the building not only the photo shoots take place , but also the post-production, and there are creative departments such as motion design, home design and sound design, as well as the direction, who plans and accompanies all processes.
In order to drive growth in Europe further, vente-privee.com opened further offices in Spain (Barcelona) and Germany (Düsseldorf) in 2009. In 2010 offices were opened in Italy (Milan) and Spain (Madrid).
The company has a total of six warehouses and mail order houses in France for the entire logistics system. In order to be able to meet local conditions, logistics centers have been set up in Germany ( Germersheim ), Spain (Madrid) and Italy (Turin) , for example . Over 460 employees work in logistics.
Diversification
The company has diversified its business activities alongside the shopping club platform .
The company's consulting service, Vente-Privée Consulting , which was founded to advise other companies in the field of electronic commerce , had implemented forty projects by 2012. These included companies such as Lacoste , Le Coq Sportif , Prenatal and Marionaud. CEO has been Ilan Benhaim since 2013, co-founder of vente-privee.com and Director Strategy & Innovation since 2006.
At the beginning of 2013, vente-privee.com acquired the Théâtre de Paris not far from the Moulin Rouge in Paris for an estimated five to seven million euros in order to be able to sell tickets for the theater via its own sales platform. In spring 2014, the company bought the Théâtre de la Michodière, not far from the Opéra Garnier , for around four million euros.
At the end of 2014, the company launched an Internet platform called Kooroo on the French market for the launch of new products by the respective manufacturer.
Awards
- 2012
- Jacques-Antoine Granjon was named Most Influential 'Digital' Person of the Year, Hub Award 2012.
- 2011
- Jacques-Antoine Granjon was named 'Businessman of the Year 2010' by the readers of the French edition of GQ.
- Jacques-Antoine Granjon received the 'Personality of the Year 2011 Communication' award at the Agencies Grand Prix of the year.
- The member support was named 'Customer Service of the Year 2011' in the categories 'Event Selling' and 'Non-Specialist Distance Selling'.
- 2010
- vente-privee.com wins the 'Innovation Award 2010' of the Customer Relationship Awards of the French Customer Relationship Association (AFRC).
- Member support was voted 'Customer Service of the Year 2010' in the categories 'Event Selling' and 'Non-Specialist Distance Selling'.
- 2009
- Europe's Marketing Strategist of the Year: CEO Jacques-Antoine Granjon named "Chief Marketing Officer of the Year 2009"
- "Best fashion website", chosen by Internet users at the "Favor'l" award ceremony of the French mail order trade association - FEVAD (France).
- "Customer Service of the Year 2010" in the "Shopping Events" and "Mail Order" categories (France).
- "Trophy" of the French trade magazine "e-commerce magazine": second place in the category "Design / Ergonomics" (France).
- 2008
- vente-privee.com is nominated among the six international finalists of the “World Retail Award” in the category “e-tailer of the year”.
- CEO Jacques-Antoine Granjon is voted “Entrepreneur of the Year” at the BFM Awards.
- vente-privee.com receives the LSA Oscar for innovation in the "Mail Order / E-Commerce" category. This prize is awarded by the French magazine LSA (Libre-Service Actualité).
- vente-privee.com becomes a finalist in the eco Internet Award 2008 in the "Content Format" category.
- 2007
- CEO Jacques-Antoine Granjon is voted “Man of the Year in E-Commerce” by the French magazine “E-commerce” and its readers.
On the occasion of the 50th anniversary of FEVAD (French Association of E-Commerce and Mail Order), Jacques-Antoine Granjon is rewarded with the "Favor'i d'Honneur" as one of the most important people in mail order in the last 50 years. The website itself is awarded the “Favor'i of Internet users in the category of online shopping events”.
- Special prize of the jury of "The Changing Times Award Audemars-Piguet" for the strongest European growth in the high-tech sector.
- 2006, 2005
- Best ecommerce website in France for textile customer satisfaction.
- 2005
- Innovation award for the best e-commerce website in France.
Web links
Individual evidence
- ↑ Women in the executive suite
- ↑ # 93; = 312372 & a = 0 Vente-privée wants to become more German ( memento of the original from May 18, 2015 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. , textilwirtschaft.de, May 7, 2015
- ↑ Vente-privee.com doubles sales in Germany , derhandel.de, February 22, 2010
- ↑ a b c d vente-privee.com records billions in sales ( Memento from September 1, 2013 in the Internet Archive )
- ↑ Opel se vend vente-privee.com sur , usinenouvelle.com, 16. February 2010
- ^ Virtual Red Pencil Eldorados , handelsblatt.com, January 22, 2008
- ^ The Club of Noble Surpluses , handelslabtt.com, March 11, 2009
- ↑ Bargain hunters stalking the web , wienerzeitung.at, June 15, 2012
- ↑ Source: Case study on vente-privee.com by Summit Partners ( Memento of the original from October 12, 2008 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ^ Withdrawal from the USA - luxury retailer Vente Privée surrenders to rivals , manager-magazin.de, October 28, 2014
- ↑ Vente-Privée ends its US adventure with American Express , excitingcommerce.de, October 27, 2014
- ↑ Vente-Privée USA to shut down , reuters.com, October 27, 2014
- ↑ Vente-Privée increases sales by 23% ( Memento of the original from May 18, 2015 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. , textilwirtschaft.de, February 10, 2014
- ↑ The special "Vente-Priveé-DNA" , onetoone.de, July 4, 2014
- ↑ Our story , vente-privee.com, accessed: May 14, 2015
- ↑ Vente Privée sells a part to Qatar , faz.net, January 2, 2014
- ^ Changes in vente-privee.com's shareholding , vente-privee.com, December 31, 2013
- ↑ Archive link ( Memento of the original from May 26, 2012 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. Five shopping clubs in the mobile check
- ↑ vente-privee.com doubles its growth ( memento of the original from April 4, 2013 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. , January 29, 2013 presseportal.de
- ↑ # 93; = 312372 & a = 0 Vente-privée wants to become more German ( memento of the original from May 18, 2015 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. , textilwirtschaft.de, May 7, 2015
- ↑ vente-privee.com doubles its sales ( memento of the original from April 4, 2013 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ [1]
- ↑ vente-privee.com as a service provider
- ↑ vente-privee Consulting with a new CEO
- ↑ Amazon French Rival Vente-Privee Buys Theater in Arts Push , bloomberg.com, January 29, 2013
- ↑ Vente-privee.com s'offre le Théâtre de la Michodière , lefigaro.fr, April 30, 2014
- ^ Vente-Privée launches Kooroo, portal for new products , fashionmag.com, September 24, 2014
- ↑ Archive link ( Memento of the original from March 10, 2014 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ Businessman de l'année 2010 ( Memento of the original of February 22, 2011 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice. GQ Man of the Year
- ↑ Archived copy ( Memento of the original dated August 4, 2012 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ Elu Service Client de l'année 2011 ( page no longer available , search in web archives ) Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.
- ↑ Archive link ( Memento of the original from June 27, 2011 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ Élu Service Client de l'année 2010 ( Memento of the original from February 16, 2010 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ Prize awarded by Booz & Company, one of the world's leading strategy consultancies (Europe)
- ↑ "FEVAD"
- ↑ (fr) BFM Awards ( Memento of the original from September 22, 2009 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ (fr) LSA Oscar for Innovation
- ↑ (de) Eco Internet Award 2008 ( memento of the original from December 24, 2010 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ Fédération des Entreprises de Vente à Distance ( Memento of the original of September 13, 2008 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ Baromètre Direct Panel
- ↑ http://www.01net.com/ - leading IT portal in France
