Newspaper density

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With newspaper density is a social scientific key figure of the press statistics , which describes the ratio of daily newspaper copies to the number of inhabitants. In an international comparison in 2008, the USA had 200 daily newspaper copies for every 1,000 inhabitants (aged 14 and over), in Canada, however, only 159. In 2008, Austria had a newspaper density of 1: 3 at 333 / 1,000. In Germany, the number of copies sold fell from 312 copies in 1995 to 268 copies per 1,000 inhabitants in 2003. On average in the EU there are only 173 newspaper copies for every 1,000 inhabitants, because the newspaper density is much lower in the southern member states (Portugal 60, Spain 99, Italy 94).

Another reference variable for newspaper density is the number of independent full editorial teams per district (see press concentration ). In Germany this quotient averages 1.5.

A high newspaper density is not to be equated with a diversity of the press .

Individual evidence

  1. http://de.statista.com/statistik/daten/studie/37324/umfrage/zeitungsdicht-im-laendervergleich-im-jahr-2008/
  2. http://www.medienkompetenz.cc/2011/03/06/lesermarkt-osterreichischer-printmedien/
  3. AT Kearney (2006): Page no longer available , search in web archives: Newspaper Endgame (PDF; 96 kB)@1@ 2Template: Toter Link / www.atkearney.de
  4. BDZV : Newspapers and their readers in brief ( Memento from July 24, 2011 in the Internet Archive )
  5. ^ Walter J. Schütz : Deutsche Tagespresse 2008. Newspaper offer and competitive situation in the newspaper market hardly changed ( Memento of October 16, 2011 in the Internet Archive ). Media Perspektiven 9/2009, pp. 454–483.