Ada-Ada shoe
The Ada-Ada-Schuh AG (own case ADA ADA ) was a shoe manufacturer in the Frankfurt district of Höchst . The company, founded in 1900, existed there until 1966. The focus of the company was on the production of children's and women's shoes under the Ada-Ada and Ada-Ada Pediform brands.
history
The brothers Richard and Wilhelm Nathan founded the shoe factory R. & W. Nathan OHG in Höchst am Main in 1900 . In 1921, the children's shoe factory Höchst GmbH was renamed, and Alfred Nathan was a co-owner. In 1934, the company produced around one million pairs of ADA-ADA shoes with a workforce of 1,000 .
In the course of the " Aryanization " the company was refused the allocation of rawhide. The Jewish owners of R. & W. Nathan OHG were expropriated on September 10, 1937 and the company was converted into Ada-Ada-Schuh AG . The share capital of EUR 1.7 million Reichsmarks for the corporation was based equally on the Dresdner Bank and Munich Bankhaus August Lenz & Co . The previous owners emigrated to the USA and were compensated with 1.4 million DM in compensation after the war. However, they were not allowed to use the brand name Ada-Ada.
During the war, the company located at Leverkuser Straße 31 employed female forced laborers from Russia and Lithuania. The camp of the forced laborers was located in the back building at Ludwigshafener Strasse 59 and in the Sossenheim inn "Zur Rose".
Although the properties of Ada-Ada-Schuh AG were not affected by war damage and the company received permission from the Allied occupying forces to restart production shortly after the end of the war, this only happened with great difficulty. The manufacturing facilities were looted in the last days of the war and the special machines that had been outsourced were confiscated as reparations .
In 1945 the factory employed 200 people and produced only consumer goods. It was not until 1950 that the number of employees rose again to 1,100 and reached the pre-war level in the mid-1950s. At the end of the 1950s, Ada-Ada was one of the leading shoe manufacturers in Germany.
Slogans of Ada-Ada-Schuh AG were u. a. “Ada-Ada shoes for mother and child” (Ada-Ada, 1947) and “Healthy walking. The shoe for your child. ”(Ada-Ada Pediform, 1957).
Business and annual reports from 1938 to 1966 are now archived at the Westphalian Economic Archives Foundation .
The former company building opposite the Höchst train station no longer exists today. In its place there is now a residential complex.
Individual evidence
- ↑ Aryanization: Nobody has anything to celebrate here . In: Der Spiegel . No. 52 , 1987, pp. 58-72 ( online ).
- ^ Eugen Gutmann Society: 1904-2004. 100 years of Dresdner Bank in Frankfurt. Stations in their history. (PDF) ( Memento from October 9, 2007 in the Internet Archive )
- ^ Institute for Urban History Frankfurt am Main: Frankfurt am Main 1933 to 1945
- ↑ Archive of advertising slogans at Slogans.de
- ^ Catalog of the Westphalian Economic Archive Foundation
Web links
- Franz Lerner: Frankfurt am Main and its economy. Reconstruction since 1945 ( memento from September 6, 2013 in the Internet Archive ), company portrait of Ada-Ada-Schuh AG, Frankfurt am Main 1958: Gerd Ammelburg. P. 315f.
- Early documents and newspaper articles on Ada-Ada-Schuh in the 20th Century press kit of the ZBW - Leibniz Information Center for Economics .