Andrea Przyklenk

Andrea Przyklenk (born August 17, 1957 in Stuttgart ) is a German journalist, book author, publicist and communications consultant.

life and career

Andrea Przyklenk lives and works in Leonberg near Stuttgart ( Baden-Württemberg ). She is editor-in-chief of the business magazine "Die News" and the news portal Familienunternehmer-News in Stuttgart, writes books and advises family businesses on corporate communications. Together with the Ingelheim journalist Michael Brückner , she founded the online magazine "www.luxus-momente.de" in 2008.

She began her professional career in the editorial office of "The Best of Reader's Digest " magazine . On July 1, 1990, Andrea Przyklenk went into business for herself, initially as editor of the monthly political and economic magazine “Europa” in Stuttgart . Alone or with colleagues, she has published around 20 books since then, mainly in the fields of economics and corporate management. In January 2008 she took over the editorial management of "News" and was involved in setting up the magazine's online portal, which she is in charge of. Other fields of activity of the journalist are ghostwriting , texts for the websites of smaller companies as well as for customer and employee magazines.

Works (selection)

• Der Europa-Ploetz , Freiburg 1993 (together with Michael Brückner and Roland Maier)
• Handbook Age , Munich 1996
• Wealth strategies , Niedernhausen 2000 (together with Wolfgang Ludwig)
• Ten success points for medium-sized companies , Heidelberg 2000
• Money for company founders , Frankfurt am Main 2001 (together with Gerhard Geißler)
• Course book on data protection , Murnau 2009 (together with Michael Brückner)
• with Michael Brückner: Lost Brands - on the rise and fall of strong brands. Why "too big to fail" doesn't even apply to traditional brands , Gabler, Wiesbaden 2013, ISBN 978-3-8349-2820-7 .

Web links

• Literature by and about Andrea Przyklenk in the catalog of the German National Library