Bebo Sher

from Wikipedia, the free encyclopedia
Bebo sher 2001 model

Bebo Sher (mostly in lower case as bebo sher ) was the brand name of a model series of razors in the GDR , which were manufactured in the millions at VEB Bergmann-Borsig from 1962 to 1991. Both “bebo” and “sher” are acronyms , “bebo” stands for Bergmann-Borsig, “sher” for “quick - gentle on the skin - electric - shaved”. Due to their high numbers, the razors in the series were an integral part of everyday culture in the GDR. Its design is regarded as a positive example of GDR design , although it was a contribution made by a heavy industry company to remedy the shortage of consumer goods in the GDR .

history

Sigmund Bergmann AG, later VEB Bergmann-Borsig, was a heavy industry company that produced turbines , generators and other components for power plants. In 1953 the Council of Ministers of the GDR passed a resolution by which large production companies were obliged to manufacture utensils (everyday items) in addition to their regular production program of capital goods. This program was intended to remedy the shortage economy in this area.

In this context, Bergmann-Borsig produced roller skates, ice skates and key rings during the first five-year plan from 1954. 1954 also began the development of a dry shaver; foreign models were procured and analyzed for this purpose. The razors were assembled by hand in a separate hall at the factory in Berlin-Wilhelmsruh . In 1956 the first razor was available on the GDR market. The first model was the type TR 011 with transformer and motor drive. The bebo sher was then Bergmann-Borsig's first oscillating armature razor, and the brand was registered in 1962.

In addition to Bergmann-Borsig's bebo sher , there were only two other electric dry shaver models in the GDR, both from the Suhl electrical appliance factory . The Sieger model series (including “Sieger” and “Sieger 3”) was manufactured in the Zella-Mehlis plant, before the Schmidt brothers were nationalized. The Komet model series (including "Komet TR 12") was assembled in the Suhl plant on Werner-Seelenbinder-Strasse. In 1983 Bergmann-Borsig also took over these two product lines and thus became the sole manufacturer of dry razors in the GDR. The term “monopolist” cannot be used in a planned economy .

In 1991, the electric shaver department at Bergmann-Borsig was closed. Some previously employed there went into business for themselves and continued to manufacture the Bebo Sher V with 20 employees at bebo sher Elektrogeräte GmbH . The redesign had already been designed by the designer Brigitte Pietsch in the 1980s and was exported to Eastern Europe. In 1997 production was finally stopped. In total, more than 8.5 million bebo-sher razors of the various model series had been manufactured before production was discontinued, 7.5 million of them by the end of 1989.

Models

bebo sher in the box

During the production time of the razors from VEB Bergmann-Borsig there were different models under the bebo sher brand :

  • bebo sher Junior: Design by Jürgen Peters , production from 1962, gold medal for excellent design
  • bebo sher Universal: could be operated both in the car (6- or 12-volt network, suitable for the on-board voltage in the Trabant ) and with a transformer at the socket, with a "battery box" also autonomously
  • bebo sher favorite: Design Erich John 1975
  • bebo sher 2001: produced from 1979 based on a design by Bernd Haack, awarded the title Excellent Design at the Leipzig Trade Fair in autumn 1979. Price ( EVP ) for the introduction: 88, - Mark with wall bracket and 93, - Mark in the fixed folding case.
  • bebo sher 2003: Production from 1983, scope of delivery in a leather case with inside mirror, protective cover for shaving head, power cord
  • bebo sher 2005: Design Andreas Kuhrt, production from 1985, electric razor with hair clipper, scope of delivery in a case with power cord and small brush, price (EVP): 95.00 marks.
  • bebo sher V: Redesign of the bebo sher 2005 by Brigitte Pietsch, last model produced

literature

  • Claudia Erdmann: graphite electrode and decorative ceramics . In: Andreas Ludwig (Hrsg.): Progress, Norm and Stubbornness: Exploring everyday life in the GDR . Ch. Links Verlag, Berlin 1999, ISBN 978-3-86153-190-6 , pp. 73-84.
  • Günter Höhne: Penti, Erika and Bebo Sher: classics of GDR design . Schwarzkopf & Schwarzkopf, Berlin 2001, ISBN 978-3-89602-320-9 .
  • Product-related instruction material for the sale of goods in the range of electrical appliances for personal care and hygiene . Verlag ZfB, Aschersleben 1987, DNB 977264270 , pp. 13-14. (Chapter dry razor "bebo sher Junior" or "bebo sher 2003")

Web links

Commons : Bebo Sher  - collection of pictures, videos and audio files

Individual evidence

  1. ↑ word and figurative mark bebo sher , GDR trademark register number DD630864, ​​registered on September 17, 1962, transferred to bebo Sher-Elektrogeräte GmbH, 12157 Berlin, expired in 2003.
  2. ↑ "Sieger" and "Sieger 3" exhibits in the DDR Museum, Berlin
  3. ↑ Exhibits Comet 7603.5 , Comet TR 8 , Comet TR 11 and Comet TR 12 in the DDR Museum, Berlin
  4. ↑ Claudia Erdmann: Graphite Electrode and Decorative Ceramics. In: Andreas Ludwig (Ed.): Progress, Norm and Stubbornness. Berlin 1999, p. 75.
  5. ↑ Hurray, I'm still alive In: Spiegel Special Design , No. 6/1995, June 1, 1995.
  6. ^ Razor TR 011 with zip fastener in the collection of the Museum Pankow
  7. ^ Günter Höhne: Penti, Erika and Bebo Sher . Berlin 2001, p. 142.
  8. ↑ By the end of 1989, 7.5 million bebo sher dry razors had been manufactured at Bergmann-Borsig , see What now, Harry Dagger? In: Der Spiegel, No. 1/1990, January 1, 1990
  9. ↑ Figure
  10. ^ Illustration of the bebo sher favorite : inventory number 1021977 in the collection of the in the GDR Museum , Berlin
  11. ^ Illustration of the bebo sher 2001 : Inventory number 1012967 in the collection of the in the GDR Museum , Berlin
  12. ↑ Claudia Erdmann: Graphite Electrode and Decorative Ceramics . In: Andreas Ludwig (Ed.): Progress, Norm and Stubbornness . Berlin 1999, p. 76.
  13. ^ Illustration of the bebo sher 2003 : Inventory number 1012968 in the collection of the in the GDR Museum , Berlin
  14. ↑ Uwe Stimmler: Handy dry razor "bebo sher" and also powerful turbines . In: Neues Deutschland, February 8, 1983
  15. ^ Illustration of the bebo sher 2005 : Inventory number 1022234 in the collection of the in the GDR Museum , Berlin