Beer publisher
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Bierverlag is an outdated term for beverage wholesalers , but several companies still have it in their name. In Middle High German, the verb “to lay” means “to spend money” or “to take something on one's account”; in this sense a beer publisher is to the brewer what a publisher is to the author .
Since beer used to be usually transported to the publisher in wooden barrels, the publisher also had its own bottling plant. Here one spoke of the publisher bottling or publishing bottling - in contrast to the term brewery (bottling) that can still be found on some labels today .
tasks
As partners in the catering industry , beer publishers often sell other beverages in addition to beer that are needed in the catering industry, and they also provide dispensing systems , furniture, glasses, etc. in some cases . Some beer publishers also have beer tents and bar carts that can be used at events. Similar breweries some beer supply agreements with publishers include innkeepers ( goods on consignment ); Pre-financing and the provision of parts of the business equipment can facilitate business start-ups .
literature
- Ammon, Ulrich : German dictionary of variants. The standard language in Austria, Switzerland and Germany as well as in Liechtenstein, Luxembourg, East Belgium and South Tyrol. Berlin (de Gruyter): 2004. Page 118: “Bierverlag”, “Bierverleger”, “Bierverlegerin”. ISBN 3-110-16575-9 .
- Starke, Holger : From the brewing trade to the brewing industry. The history of the brewery in Dresden and Saxony 1800–1914. Cologne (Böhlau): 2005. ISBN 3-412-17404-1 .
- Stresemann, Gustav : The development of the Berlin bottled beer business. (also dissertation at the University of Leipzig, 1902). Berlin (n.V.): 1902. Digitized .
Individual evidence
- ^ ' Publisher' . In: Meyers . 6th edition. Volume 20, p. 80 . - Mentioned in the article "Verlag" in Meyers Konversationslexikon (1905)