Picture postcard
Picture postcards are from the post expended postcards with a picture on the address side and a printed postage stamps ( postal ). Postcards with picture motifs on the back - i.e. not on the front address side - are usually postcards . However, the use of language is inconsistent and a strict distinction is not always made between picture postcards and postcards. To call the picture postcard described in the article as a postcard would be wrong in any case.
history
In 1890 the first illustrated postal stationery postcards appeared in Brazil , which can be regarded as the forerunners of the picture postcards. Postcards as postal stationery with pictorial representation spread in Central and South America at the end of the 19th century. Picture postcards have been around in Germany since 1925, although the first were only issued on a trial basis. They were produced for advertising purposes on behalf of city, spa or spa administrations and were not sold in the places they were supposed to advertise. This followed the example of Switzerland , where this new type of postcard - encouraged by tourist association circles - had been available since 1923. The first series of picture postcards in Austria was available in 1927 with a value of 10, 18 and 24 groschen .
The Second World War led to a shortage of paper in the German Reich, as a result, the issue of picture postcards was discontinued and only resumed in Germany in 1952. The last copies were published in Austria in 1994 and the last picture postcard for the country appeared in the Federal Republic of Germany in November 1999.
Client
In the Federal Republic of Germany, municipal administrations or local tourist associations could apply for picture postcards for their location. At the beginning of the 1970s, the minimum print run was 20,000 for Deutsche Postreklame . The client was only charged the additional costs compared to the production of normal postcards. Free of charge for the client, 5,000 picture postcards of each edition were distributed to the collectors of postal stationery by the dispatch points for collector's stamps in Berlin and Frankfurt.
Since 1995, picture postcards in Germany can also be commissioned by other institutions, provided that such postcards are not geared towards achieving economic profit.
features
Picture postcards usually have a picture of the city, town or landscape in the upper left part of the address side and a postage stamp on the upper right as franking , which means that they are regarded as postal items. But there are also picture postcards in which the picture is either at the bottom left or fills the entire left half of the page.
Initially, the illustrations were kept in the color of the printed postage stamp (mostly green), because the uniform color design offered cost advantages when printing. Since 1973 picture postcards with multi-colored images have been produced in the Federal Republic of Germany.
Edition
| year | Number of motifs in the Federal Republic of Germany |
|---|---|
| 1977 | 152 |
| 1980 | 237 |
| 1985 | 222 |
| 1993 | 102 |
The total circulation in 1985 in the Federal Republic of Germany was 7.3 million picture postcards and thus slightly more than 1 percent of the postcards sent annually.
literature
General
- Manual dictionary of the postal system , 3rd edition, p. 361 f.
- Franz Stransky: The German picture postcards before the end? (Continuation article). In: Deutsche Briefmarken-Zeitung from issue No. 11/2000, pages 74 ff.
- Norbert Droste: Egyptian picture postcards: An advertisement for the country and its people. In: Philately No. 198 / Philately and Postal History No. 119, July 1991, p. 49 f.
- The introduction of picture postcards in 1923. In: Schweizer Briefmarken Zeitung No. 5–6 / 2013, pp. 246–252
Catalogs
-
Michel catalog , Schwaneberger Verlag
- Picture postcard and motif postal stationery catalog Germany, 344 pages (as of 2005)
- Switzerland-Liechtenstein special catalog with postal stationery section of 71 pages (as of 2008)
- Austria special catalog with postal stationery section of 84 pages (status: 2008)
- Michael Bockisch: manual and catalog. The picture postcards of Austria , 1st edition from 2009, 680 pages with numerous illustrations. (Book, DVD), ISBN 978-3-00-029818-9
- Michael Bockisch: The picture postcards of the German Empire, Bohemia and Moravia as well as the Free City of Danzig , with more than 700 pages, DVD optional, self-published 2011, ISBN 978-3-00-034028-4
- Michael Bockisch: The picture postcards of Germany after 1945. Manual and catalog. Book with DVD, more than 1100 pages, ISBN 978-3-943109-04-7
- Franz Schneiderbauer: Postal stationery Austria special catalog and manual , Krems 1981, publisher: Kresta
- Zumstein special catalog : Swiss postal stationery , Verlag Zumstein & Cie., Bern 2009
- University of Osnabrück: Historical picture postcards - Collection Prof. Dr. Sabine Giesbrecht
Individual evidence
- ↑ Did you know that ... the Arbeitsgemeinschaft Brasilien eV in the Association of German Philatelists
- ↑ Mirror, mirror, on the wall - who is the oldest in the whole country? A contribution to the history of the (picture) post (view) card (1) In: Philatelie - The collector's magazine of the Association of German Philatelists, issue 308 from February 2003, page 49
- ^ Zumstein special catalog: The postal stationery of Switzerland, Verlag Zumstein & Cie., Bern 2002, page 43
- ^ Michel catalog picture postcards - and motif postal stationery - catalog Germany 2005/2006, publisher: Schwaneberger, page 6
- ^ A b Herbert Leclerc: Views on picture postcards . In: Archive for German Postal History , issue 2/1986, page 30
- ↑ See Michel picture postcard and motif postal stationery catalog Germany
- ↑ philatelie - the collector's magazine of the Association of German Philatelists, issue 410 from August 2011, pages 74 to 76
- ↑ philatelie - the collector's magazine of the Association of German Philatelists, issue 410 from August 2011, page 74